Account Director, GCR Demand

Posted Yesterday
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Beijing
In-Office
565K-665K Annually
Senior level
AdTech • Artificial Intelligence • Big Data • Machine Learning • Marketing Tech • Mobile • Software
Liftoff helps mobile businesses grow.
The Role
The Account Director is responsible for managing key customer relationships, delivering client service, developing strategic account plans, and optimizing campaign performance for mobile advertisers.
Summary Generated by Built In

Liftoff is a leading AI-powered performance marketing platform for the mobile app economy. Our end-to-end technology stack helps app marketers acquire and retain high-value users, while enabling publishers to maximize revenue across programmatic and direct demand.

Liftoff’s solutions, including Accelerate, Direct, Monetize, Intelligence, and Vungle Exchange, support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, ecommerce, and entertainment. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence.

About Liftoff: 

Liftoff is the leading growth acceleration platform for the mobile industry, helping advertisers, publishers, game developers and DSPs scale revenue growth with solutions to market and monetize mobile apps.

Liftoff’s solutions, including Accelerate, Direct, Influence, Monetize, Intelligence, and Vungle Exchange, support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, ecommerce, and entertainment. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence.

About this team: 

As an Account Director on the APAC Demand Team, you’ll be responsible for managing some of the region's key customer relationships. You will deliver outstanding, industry-leading client service to mid to senior level POCs, ensuring client happiness as determined by peer & client feedback. You will be expected to demonstrate ownership of your book of business, understanding your clients business goals and requirements innately and navigate internally to deliver on these.

This is a position based in Beijing, reporting directly to the Manager, AM APAC. 

Responsibilities:

  • Manage a portfolio of mobile advertisers, launching their campaigns, defining their strategies, upselling, and aligning internal resources to execute their goals
  • Partner with cross-functional teams (Analytics, Creative, Product, and Operations) to deliver best-in-class support and campaign optimization, facilitating growth across internal and external objectives
  • Develop and execute strategic account plans that align the customer’s business objectives with the company’s product / service capabilities.
  • Demonstrate fluency in analyzing and leveraging complex datasets to drive account growth and performance improvements.
  • Forecast revenue and manage a healthy pipeline of both existing and prospective clients.
  • Strong relationships with mid level POCs to senior director levels; Introductory relationships with higher level stakeholders
  • Strong level of understanding of adtech and digital performance ecosystem; consulting clients on the right strategy to meet their goals

Requirements: 

  • Bachelor's degree and 7-10+ years of work experience. Minimum 5-7 years of account management or enterprise sales experience - preferably in ad tech, mobile marketing, gaming, e-commerce, or digital consulting.
  • Proven track record of managing a revenue quota and delivering against performance goals.
  • Organization and project management skills
  • Creative solution-seeking skills
  • Comfortable with cross-team collaboration and project management.
  • An understanding of the mobile app and/or digital media ecosystem
  • Ability to extract and clearly communicate insights from complex data sets. Excel proficiency required. Experience with enterprise level tools such as Tableau, Looker, Salesforce are a plus.
  • Strong analytical mindset—comfortable working with data, extracting insights, and building client-facing narratives.
  • Excellent communication and presentation skills – able to craft and deliver compelling executive briefings and account reviews.
  • Excellent communicator who can present complex ideas clearly and persuasively.
  • Entrepreneurial, self-motivated, and excited to work in a high-growth, fast-paced environment.
  • Willingness for business travel as required - both domestically within China and internationally.
  • Proficiency in Native Mandarin and Business-level English.

Location:

We prefer this role to work from our Beijing office (Guomao) at least 2-3 days/week.

Travel Expectations:

We offer several opportunities for in-person team gatherings, including but not limited to project meetings, regional meetups, and company-wide events. We expect our employees to attend these gatherings at least once per quarter. These gatherings provide essential opportunities for collaboration, communication, and team building.

Compensation:
Liftoff offers all employees a full compensation package that includes equity and health/vision/dental benefits associated with your country of residence. Base compensation will vary based on the candidate's location and experience.

The annual pay range for this position in Beijing is: OTE (base + variable) of 565,000 - 665,000 RMB.

#LI-JH1

We use Covey as part of our hiring and/or promotional process for jobs in NYC, and certain features may qualify it as an AEDT. As part of the evaluation process, we provide Covey with job requirements and candidate-submitted applications. We began using Covey Scout for Inbound on January 22, 2024.

Please see the independent bias audit report covering our use of Covey here.

Liftoff offers a fast-paced, collaborative, and innovative work environment where employees are empowered to grow and make an impact. We’re shaping the future of the mobile app ecosystem—join us and help accelerate what’s next.


Liftoff’s compensation strategy includes competitive salaries, equity, and benefits designed to support employee well-being and performance. We benchmark compensation based on role, level, and location to ensure fairness and market alignment. Benefits may include medical coverage, wellness stipends, and additional perks based on your country of residence.


Liftoff is an equal opportunity employer. We are committed to creating an inclusive environment for all employees and applicants regardless of race, ethnicity, national origin, age, marital status, disability, sexual orientation, gender identity, religion, veteran status, or any other characteristic protected by applicable law.

Agency and Third Party Recruiter Notice:

Liftoff does not accept unsolicited resumes from individual recruiters or third-party recruiting agencies in response to job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers or Recruiting Team. All candidates must be submitted via our Applicant Tracking System by approved Liftoff vendors who have been expressly requested to make a submission by our Recruiting Team for a specific job opening. No placement fees will be paid to any firm unless such a request has been made by the Liftoff Recruiting Team and such a candidate was submitted to the Liftoff Recruiting Team via our Applicant Tracking System.

Top Skills

Ad Tech
Excel
Looker
Mobile App
Mobile Marketing
Salesforce
Tableau

What the Team is Saying

Nick
Deborah
Chris
GaYoung
Aya
Avi
Meshall
Alejandra
Alex
Maya
Darryl
Alexandra
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The Company
HQ: Redwood City, CA
645 Employees
Year Founded: 2012

What We Do

Liftoff is a leading AI-powered performance marketing platform for the mobile app economy. Our end-to-end technology stack helps app marketers acquire and retain high-value users, while enabling publishers to maximize revenue across programmatic and direct demand.

Liftoff’s solutions, including Accelerate, Direct, Monetize, Intelligence, and Vungle Exchange, support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, ecommerce, and entertainment. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence.

Come join the rocket ship! 🚀

Why Work With Us

Join Liftoff, where innovation meets impact in a fast-changing global market. We’re a remote-first, hybrid-optional company driven by our values—Growth Mindset, Data-Driven, Agency & Urgency, and Togetherness. Our R&D and GTM teams solve complex technical challenges at scale, while our G&A pros keep us moving fast and supported.

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Liftoff Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

We are a remote first company with Hubs located around the world. These Hubs are a place for employees and teams to gather for purposeful, collaborative and productive work and to host events throughout the year.

Typical time on-site: Not Specified
HQRedwood, CA
Singapore
Berlin, DEU
Seoul, KR
Helsinki, FIN
London, UK
Los Angeles, CA
New York, NY
Paris, FRA
Learn more

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