ABOUT RETOOL
Nearly every company in the world runs on custom software: Gartner estimates that up to 50% of all code is written for internal use. This is the operational software for refunding orders, underwriting loans, onboarding employees, analyzing transactions, and providing customer support. But most companies don’t have adequate resources to properly invest in these tools, leading to a lot of old and clunky internal software or, even worse, users still stuck in manual and spreadsheet flows.
At Retool, we’re on a mission to bring good software to everyone. We’re building a new type of development platform that combines the benefits of traditional software development with a drag-and-drop UI editor and AI, making it dramatically faster to build internal tools. We believe that the future of software development lies in abstracting away the tedious and repetitive tasks developers waste time on, while creating reusable components that act as a force multiplier for future developers and projects. The result is not just productivity, but good software by default. And that’s a mission worth striving for.
Today, our customers span from small startups building their first operational tools to Fortune 500 companies building mission-critical apps for thousands of users across their business. Interested in joining us? Let us know!
WHY WE’RE LOOKING FOR YOU
We are seeking a talented and results-driven Integrated Campaign Manager to to own one or more campaigns from strategy to execution. You will work with your marketing counterparts to ensure we understand the audience, have well developed personas and messages, and have a multi-channel plan to drive pipeline. You’ll work with RevOps to set goals and report on progress to sales and marketing management. The ideal candidate has a creative approach to running campaigns with a “test and learn” mindset so that we nail the audience-message-channel fit. You should have experience selling to the Enterprise and understand the complexities of selling a technical product across long sales cycles to multiple personas on a buying team. Selling to the Engineering org is a strong plus but not required. A basic familiarity with ABM tactics and systems is required, a deeper understanding with direct experience across 1:1 1:few and 1:many ABM tactics is also a strong plus.
WHAT YOU'LL DO:
- Develop and execute campaigns to win target accounts, including segmentation, campaign setup, execution, and reporting..
- Work with PMM, Content, Brand, and RevOps to ensure campaigns are resourced correctly and achieve their goals.
- Work closely with the sales and BDR teams to align efforts, provide enablement, and ensure smooth handoff of qualified leads.
- Utilize marketing automation, CRM, ABM, and other tools to implement and track campaigns, measure performance, and optimize efforts for continuous improvement.
- Monitor and report on the success of initiatives, including key performance indicators (KPIs) such as pipeline generated, revenue influenced, engagement metrics, and other relevant metrics.
THE SKILLSET YOU'LL BRING:
- 3+ years of campaign experience with a B2B or developer tools startup
- 5+ years of B2B demand gen experience selling technical products to enterprise audiences
- An understanding of digital strategies across Paid Social and Search.
- Experience working with growth teams running A/B tests. Data-driven mindset. An ability to dive into the numbers, diagnose issues and recommend changes.
- Familiarity with Salesforce and Hubspot (or other similar CRM and marketing automation tools)
- Excellent communication and presentation skills
- Strong project management skills, with an ability to juggle multiple work streams keeping the extended team in sync and on schedule.
- Strong ownership mindset to drive change, herd partners, and get the project over the line.
For candidates based in San Francisco, the pay range(s) for this role is listed below and represents base salary range for non-commissionable roles or on-target earnings (OTE) for commissionable roles. This salary range may be inclusive of several career levels at Retool and will be narrowed during the interview process based on a number of factors such as (but not limited to), scope and responsibilities, the candidate’s experience and qualifications, and location.
Additional compensation in the form(s) of equity, and/or commission/bonuses are dependent on the position offered. Retool provides a comprehensive benefit plan, including medical, dental, vision, and 401(k). Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation or benefit plans.
San Francisco
$138,200—$173,500 USD
Retool offers generous benefits to all employees and hybrid work location. For more information, please visit the benefits and perks section of our careers page!
Retool is currently set up to employ all roles in the US and specific roles in the UK. To find roles that can be employed in the UK, please refer to our careers page and review the indicated locations.
What We Do
Retool is a development platform for building business software. Users can visually design apps that interface with any database or API, and switch to code to customize how their apps look and work. With Retool, developers ship more apps and move their business forward—all in less time.
Thousands of teams at companies like Amazon, DoorDash, Peloton, and Brex collaborate around custom-built Retool apps to solve internal workflows. We're just getting started and growing quickly—join us!
Why Work With Us
Retools are solution drivers—whether fixing a button misalignment or enabling customers to build with the newest AI technologies, we wear many hats and act like owners. Our small teams work on big problems, pushing hard and moving quickly to create outsized impact. We hold each other accountable and celebrate together when we get it right. Join us!
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