Jobs at YPM, Inc.

Manages digital media campaign operations, including planning, placement, asset coordination, budget pacing, vendor communication, reporting, and deadline tracking. Collects and analyzes campaign data, performs statistical analysis, identifies trends, and recommends optimizations to improve client KPIs. Prepares client-facing reports and meeting materials while translating complex marketing insights into clear recommendations.

Designs branded digital assets and user experiences for websites, mobile banners, social media, microsites, landing pages, email campaigns, and paid digital media. Maintains brand standards, collaborates with marketing and leadership teams, develops presentations and proposals, and manages multiple design projects while ensuring polished, strategic, and engaging outcomes.

Develop and manage paid and organic social media strategies and influencer campaigns for clients. Responsibilities include campaign planning, ad creation, quality control, budget pacing, testing, reporting, pixel optimization, KPI tracking, client relationship management, influencer negotiations, creative collaboration, and cross-channel marketing integration. The role also identifies growth opportunities, monitors platform trends, and applies emerging technologies and tactics to improve campaign performance and client results.

Manage, optimize, and report on paid digital campaigns across Google and Microsoft platforms (Search, Display, Performance Max, YouTube, Local Service, Demand Gen). Build media plans, communicate with clients and Google reps, mentor junior team members, perform testing and landing page optimization, and ensure campaigns meet KPI and budget goals.