Jobs at WHOOP

Own lifecycle marketing strategy and performance for apparel, accessories, referrals, and promotional campaigns. Develop coordinated email, SMS, and in-app experiences, using member data, segmentation, personalization, and experimentation to drive discovery, cross-sell, repeat purchases, referrals, and growth. Analyze test results, scale effective initiatives, and partner with Growth, Marketing, Creative, Analytics, and Commercial teams.

Lead electrical system characterization, experimentation, debugging, and design improvements for next-generation wearable hardware. Develop architectures, schematics, PCB designs, validation methods, and automated analysis tools while resolving complex system-level issues across power, mixed-signal, digital, sensing, and timing domains. Manage and mentor a small electrical engineering team, collaborate cross-functionally with firmware, mechanical, systems, software, and manufacturing teams, and support production-ready hardware development.

Owns revenue recovery and loss-prevention strategies across payments, device loss, scams, and abuse. Uses data, experimentation, and financial analysis to identify revenue leakage, quantify impact, and optimize recovery initiatives. Partners with Product, Engineering, Finance, Legal, and Membership Services on cross-functional programs, incident response, risk mitigation, and member experience improvements.

Owns electronic component selection, qualification, lifecycle management, and supply-risk mitigation for new and sustaining hardware programs. Partners with engineering, manufacturing, quality, procurement, supply chain, and suppliers to resolve technical issues, manage obsolescence and alternate components, maintain BOM and component data, support failure analysis, and improve cost, quality, reliability, compliance, and supply continuity processes.

Lead global sourcing strategy and supplier management for electrical components and assemblies across new product introduction and sustaining programs. Partner with engineering, operations, quality, finance, and manufacturing teams on supplier selection, negotiations, cost strategy, capacity planning, supplier performance, and risk mitigation. Manage technologies including semiconductors, sensors, batteries, PCBAs, displays, and connectors while supporting product launches, production ramps, and supply continuity.

Lead multidisciplinary engineering teams and manage complex consumer hardware programs from prototype through launch. Coordinate hardware, firmware, manufacturing, product, design, UX, and vendor partners; manage schedules, milestones, resources, risks, testing, development builds, and executive communications. The role also includes managing an engineering program management team and advising leadership on prioritization and team allocation.

Develops automated manufacturing test solutions for WHOOP devices, including electrical test systems, instrumentation, fixtures, and Python-based test software. Responsibilities span design-for-test, test validation, factory bring-up, calibration, troubleshooting, data analysis, root cause investigation, and manufacturing yield improvement. Collaborates with multidisciplinary engineering teams and manufacturing partners to deploy scalable production testing globally.

Lead development of real-time signal processing and edge inference for consumer wearable products. Design, prototype, validate, optimize, and deploy algorithms within embedded compute, memory, latency, and power constraints. Collaborate with hardware, firmware, machine learning, and product teams; evaluate third-party solutions; integrate algorithms into production systems; mentor junior engineers; and advance physiological sensing features from research to commercialization.

Administer and optimize Workday HCM, supporting implementation, testing, go-live, configuration, reporting, maintenance, troubleshooting, automation, security, and data quality. Partner with People & Culture, Payroll, Finance, IT, and business stakeholders to translate requirements into scalable HR technology solutions, improve workflows, maintain compliance, and enhance employee and manager experiences.

Oversee WHOOP’s litigation portfolio, regulatory enforcement matters, disputes, investigations, discovery, insurance issues, outside counsel, budgets, settlements, and litigation strategy. Advise executives and cross-functional teams on legal risk, manage complex litigation, improve legal processes and playbooks, and leverage litigation technology and AI tools to support a growing global business.

Leads development of WHOOP’s next-generation charging platform from system architecture through high-volume production. Manages and mentors electrical engineers while remaining hands-on with circuit design, PCB review, prototype bring-up, characterization, debugging, and system integration. Partners with mechanical, firmware, manufacturing, supply chain, suppliers, and contract manufacturers to resolve technical tradeoffs and deliver manufacturable, reliable products. Requires up to 15% domestic and international travel and is based in Boston, Massachusetts.

Design and develop next-generation charging platforms and supporting hardware for wearable technology. Own electrical subsystems from requirements, schematic capture, PCB design, prototyping, debugging, verification, and production. Collaborate with multidisciplinary engineering, manufacturing, supply chain, suppliers, and contract manufacturers to deliver reliable, manufacturable hardware. Evaluate components and technologies, support high-volume manufacturing, and travel up to 15% domestically and internationally.

Conducts end-to-end human factors and design research for hardware, wearable, SaMD, and software products. Responsibilities include developing requirements, designing and executing mixed-method usability studies, testing prototypes, benchmarking competitors, synthesizing findings, and communicating recommendations to cross-functional stakeholders. The role supports product validation, research planning, roadmap prioritization, and decision-making throughout the product development lifecycle.

Develop and maintain native Android experiences and AI-powered personalization features for WHOOP’s recommendation engine. Responsibilities include Android architecture, Kotlin development, API integration, testing, performance monitoring, release management, technical documentation, code reviews, and collaboration with Product, Design, Backend, and engineering teams.

Leads WHOOP’s North American sales and distribution strategy across retail, wholesale, strategic accounts, and third-party channels. Owns revenue, membership acquisition, forecasts, channel economics, retail execution, strategic partnerships, product launches, and commercial performance. Builds and scales a high-performing sales organization, develops executive relationships, negotiates major agreements, and collaborates cross-functionally to drive profitable growth and expand market presence.

Lead and grow WHOOP’s Analytics Engineering team while owning the quality, scalability, and evolution of its analytics transformation layer. Build reliable, documented, tested data models; translate business and analytics needs into scalable solutions; and coordinate with Data Engineering and Analytics Platform on pipelines, contracts, and architecture. Establish dbt and software-engineering standards, manage team priorities and roadmap execution, and support AI-ready analytical data and development workflows.

Develop and test low-power embedded firmware in C/C++ for wearable devices. Own complex firmware features, debug hardware and software issues, develop drivers and validation tools, improve CI workflows, and support hardware bring-up. Collaborate across electrical, signal processing, mobile, manufacturing, and product teams while documenting requirements, participating in code reviews, validating communication interfaces, and mentoring engineers.

Leads UK and EU marketplace growth through regional marketing strategy, localized campaigns, paid search and display advertising, marketplace merchandising, product detail page optimization, and partner management. Monitors reviews and performance metrics to improve conversion, engagement, and ROI; collaborates with Brand, Sales, distributors, agencies, and global stakeholders to expand marketplace opportunities and ensure consistent execution. The role requires relocation to the UK or Ireland and up to 15% regional travel.

Drive Foundation AI programs from kickoff through deployment and stabilization. Translate strategy into roadmaps, milestones, governance, risks, dependencies, and success metrics. Coordinate machine learning, data science, sensor intelligence, engineering, firmware, research, and product stakeholders. Support infrastructure planning, vendor tradeoffs, executive communications, decision-making, and process improvements to deliver reliable, scalable AI capabilities.

Leads end-to-end creative production across campaigns, product launches, partner shoots, social content, and brand storytelling. Manages timelines, budgets, vendors, logistics, asset delivery, localization, and cross-functional collaboration. Builds scalable production workflows, resource planning systems, and operational processes while supporting forecasting and investment decisions. Evaluates emerging AI-enabled production tools and improves efficiency, communication, creative quality, and content velocity.