Jobs at Weedmaps

Lead regional marketing and growth initiatives across a multi-state territory through account engagement, event and partnership execution, budgeted programming, stakeholder management, and ROI evaluation. Drive customer acquisition, support revenue goals, manage event production logistics, and train/lead cross-functional teams while traveling extensively.

Lead social strategy and channel management for Sports & Entertainment. Own content calendar, create and publish platform-optimized copy, graphics and short-form video, manage real-time event coverage and community engagement, partner cross-functionally, analyze performance metrics, and activate trends and influencer/athlete partnerships.

As an Analytics Engineer, you will develop data pipelines, analytics frameworks, and dashboards to support data-driven decisions and enhance customer acquisition. Collaborate with various teams to transform business needs into scalable data solutions while ensuring data integrity and quality.

Own and execute paid search and intent-driven acquisition across Google Ads and Microsoft/Bing, managing budgets, bidding, and performance vs. CPA/ROAS targets. Lead experimentation, creative testing, measurement integration, and compliance for a regulated vertical. Partner cross-functionally with Creative, Lifecycle, Product, Data, Finance, and Media Ops to scale first-time shopper acquisition, ensure tracking and reporting quality, and document SOPs.

Lead strategy and hands-on execution for paid search and intent-driven channels (Google Ads, Microsoft/Bing) to scale first-time shopper acquisition. Own bidding, budget pacing, experimentation (A/B & incrementality), creative testing, compliance in a regulated vertical, and cross-functional planning with Finance, Product, Data, Creative, and Media Operations to drive efficient growth and measurable marketplace impact.