Jobs at The Weather Company

Own lifecycle marketing strategy and hands-on execution across onboarding, activation, engagement, retention, and winback. Build and launch segmented, personalized email, push, and in-app campaigns; manage templates, triggers, QA, deployment, reporting, and testing. Partner with Product, Data, Design, and Product Marketing to improve adoption and engagement. Analyze user behavior, develop re-engagement journeys, write lifecycle copy, maintain program standards, and use AI tools to improve campaign production and reporting.

Own lifecycle marketing strategy and hands-on execution across onboarding, activation, engagement, retention, and winback. Build and launch personalized email, push, and in-app campaigns using segmentation, triggers, automation, and testing. Manage templates, QA, deployment, reporting, and lifecycle documentation while partnering with Product, Design, Data, and Product Marketing. Analyze user behavior, optimize journeys, write messaging, and use AI tools to improve campaign production and performance.

Own technical and scientific delivery of consumer weather verticals: build data pipelines and production APIs from model output, integrate LLM-driven content generation, collaborate with research scientists for evaluation and operationalization, and shepherd experiments from labs into flagship products while partnering with product, design, and engineering.

Lead technical and scientific delivery of consumer weather verticals: translate model output into data pipelines, APIs, and product integrations; integrate LLM-driven content generation; collaborate with research scientists, product, design, and front-end teams to graduate experiments to flagship products.

Lead the design, build, and sustainment of cloud-based meteorological tools and automated workflows. Evaluate and integrate AI/LLM solutions, partner with operational meteorologists, manage multiple concurrent projects, modernize legacy systems, and ensure reliable 24x7 operational delivery.

Own technical and scientific delivery of consumer weather verticals: build data pipelines, APIs, and integrations from model output to products; implement LLM-driven content generation, evaluation, and guardrails; collaborate with research scientists, product, design, and front-end engineering to move experiments into flagship production.

Provide strategic legal counsel to Enterprise Data and Media business units, primarily drafting and negotiating complex data and software licensing agreements, supporting data commercialization, advising on data privacy and governance, creating contract templates and playbooks, managing vendor/customer/partnership agreements, and overseeing outside counsel and ad hoc legal matters for product and engineering teams.

Provide high-touch executive support to C-level leaders including complex calendar and travel management, meeting and event coordination, stakeholder engagement, document and budget stewardship, using Generative AI to optimize workflows while maintaining strict confidentiality.

Design and operate large-scale data platforms in the cloud, develop data pipelines, support analytics and machine learning, and mentor junior engineers.

Build and lead a new consumer Product Marketing function. Define go-to-market strategies and launch plans for web and mobile products, align cross-functional partners, drive engagement and retention, measure launch impact, and create scalable operating processes, playbooks, and calendars to support product launches from strategy through post-launch iteration.

Lead subscription growth and marketing for web and app products. Define go-to-market strategy, optimize acquisition and retention via A/B testing, partner with Product and Engineering to launch offers, improve onboarding and conversion funnels, and use data to drive pricing and experimentation.

Lead launch and scaling of an affiliate program, manage Premium Perks partner program and evolve it into an Offer Wall, and identify/pilot non-digital subscription distribution channels. Own partner relationships, creative assets, tracking/integrations, KPI measurement, and cross-functional requirements while operating independently to drive subscription acquisition and retention.

Serve as the analytics bridge between product, engineering, data science, and UX to ensure data quality, define measurement plans, conduct behavioral analyses, and support A/B experimentation for mobile and web products. Improve analytics instrumentation, maintain event taxonomy and documentation, enable self-service analytics, and surface insights to drive product decisions.

Build and maintain full-stack aviation applications: design REST APIs, create performant React visualizations, work with Go/Node/.NET backends, manage MongoDB and SQL Server data, deploy and monitor services on AWS, participate in on-call rotation, and collaborate in an agile team to ensure reliability and quality.

Build and run a new consumer Product Marketing function. Own go-to-market strategy and end-to-end launches for web and mobile: audience definition, positioning, channel plans, execution, measurement, and iteration. Align cross-functional partners (Product, Lifecycle/CRM, Analytics, Comms, Brand, Performance), establish launch processes, calendars, templates and playbooks, and drive sustained engagement and adoption through data-informed storytelling and integrated campaigns.