Teams at Uphold Inc.

Design, build, and iterate agentic orchestration systems and pipelines that enable AI agents to participate in code generation, testing, review, and deployment. Implement feedback loops, guardrails, monitoring, and developer tooling to ensure quality, security, and compliance in a regulated fintech environment while improving engineering velocity.

Lead Uphold's launch and expansion across the Nordics, owning regional P&L, go-to-market strategy, regulatory engagement, partnerships, growth and brand development. Build a lean regional team, localise product and marketing, ensure MiCA and country-level compliance, and act as the senior public/regulatory representative while optimising acquisition, retention, and commercial performance.

Drive user acquisition through web channels and manage the Google marketing ecosystem, optimizing campaigns and improving conversion rates. Oversee the affiliate program and enhance landing pages through data-driven strategies and testing.