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HR Tech
Develop and execute the go-to-market and marketing strategy for the UNLEASH Miami event. Manage paid social, email, website, partnership, and other digital campaigns to drive attendee acquisition, lead generation, engagement, and revenue. Use analytics, AI, KPIs, and A/B testing to optimize performance and budget ROI. Build external partnerships, oversee marketing collateral, coordinate cross-functional teams, report results, and identify innovative growth opportunities.
