Jobs at TryFi

Manage daily operations for Fi’s NYC headquarters, including supplies, equipment, mail, vendors, maintenance, office organization, budgets, contracts, packages, badges, and onboarding. Partner with People, IT, Finance, and leadership to support workplace events, culture, seasonal decor, swag, and welcome kits. Greet guests and employees while maintaining a welcoming, functional, dog-friendly office environment.

Own the strategy and hands-on execution of Google, YouTube, and Amazon advertising. Manage acquisition targets, CAC, payback, contribution margin, budgets, bidding, creative pipelines, measurement, reporting, incrementality testing, product launches, and peak-season planning. Partner with Finance, Brand, Creative, merchandising, feed teams, and advertising platform representatives to drive profitable customer growth.

Own Fi’s lifecycle marketing strategy across email, SMS, automated journeys, segmentation, testing, retention, renewal, and winback. Manage campaign calendars, deliverability, compliance, lifecycle technology, budget, and KPI reporting. Partner with Product, Engineering, Data, Legal, Creative, and Customer Support on tracking, attribution, and customer communications. Build hands-on programs while coaching an Email Marketing Manager and optimizing engagement, revenue, retention, and list health.

Own sales forecasts, financial models, unit economics, KPI reporting, and investor communications. Partner with leadership, Data, and Accounting teams on strategic initiatives, capital allocation, financial accuracy, and ROI-positive opportunities. Translate complex business data into clear financial insights and decision-ready recommendations.

Lead Fi’s product design function, setting the vision and quality standards across the customer experience. Manage and develop a team of senior product designers, oversee the design system, champion customer-centric strategy, partner with cross-functional leaders, and guide research, prototyping, and global-scale product design. The role is hands-on in Figma and includes incorporating AI into the design process.

Recruit shelters and rescue organizations, pitch Fi’s free GPS tracker and microchip program, close partnerships, and manage onboarding through activation. Host webinars, represent Fi at conferences and adoption events, maintain CRM pipeline data, forecast results, track conversion and onboarding metrics, and share rescue-community insights with product and operations. This is a new-partner sales and growth role rather than ongoing account management.

Own marketing analytics across paid media, ecommerce, lifecycle, retention, Amazon, and DTC channels. Build source-of-truth dashboards, measure CAC, ROAS, conversion, and channel contribution, and develop incrementality tests and media mix models. Partner with Growth, Product, and Finance on experimentation, forecasting, budget allocation, and membership economics. Translate complex analyses into actionable recommendations for executives while maintaining accurate warehouse-based reporting and identifying performance opportunities.

Lead end-to-end go-to-market strategy and execution for product and feature launches. Partner cross-functionally with paid, lifecycle, retail, brand creative, product, and B2B teams to craft integrated campaigns, oversee organic social and community strategy, guide content and voice, run partner marketing, and optimize the rescue program to drive sales, engagement, and brand affinity.

Own revenue and sales accounting across hardware, subscriptions, and international sales. Ensure ASC 606 GAAP compliance, lead monthly revenue close, design scalable systems and automated audit controls, manage sales tax/VAT and payment platform processes, and partner with Product, Data, and Sales teams.

Own US fulfillment end-to-end: manage 3PL relationships and warehouse performance, control inbound freight and costs, run inventory integrity and kitting, audit invoices, negotiate carriers, lead returns and reverse logistics, support international expansion and new fulfillment nodes, and partner with finance, data, and engineering to reduce errors and cost per order.