[solidcore] Benefits Overview

Support the full employee lifecycle for HQ and Field employees including onboarding, offboarding, I-9 and background check compliance, Workday data management, and benefits support. Maintain audit-ready HR records, answer HR inquiries, manage Workday transactions, and partner cross-functionally to improve onboarding and HR processes.

Coordinates local field activations, owned and partner brand experiences, events, budgets, timelines, deliverables, and post-activation recaps. Supports field teams with activation guidance, playbooks, request tracking, and issue triage. Contributes to brand strategy, campaign materials, and consumer-insight translation while partnering cross-functionally with marketing, partnerships, PR, field, CX, and agencies.

Leads brand marketing and public relations strategy, including agency management, earned media, crisis communications, executive positioning, new studio openings, new business launches, and international expansion. Develops market-specific activations, maintains brand standards, coordinates partnerships, and ensures consistent messaging across local and international stakeholders while tracking PR performance and brand impact.