Teams at Soko Glam

Manages paid advertising across Meta, TikTok, and Google, including campaign strategy, setup, optimization, budgeting, testing, and performance analysis. Tracks customer acquisition, conversion, efficiency, and ROAS using GA4 and Shopify data. Develops creative briefs, recommends UGC and creator-led concepts, conducts full-funnel analysis, and provides reporting and optimization recommendations while collaborating with the Marketing team.