Jobs at SHRM

Creates multimodal visual designs across digital, print, social, event, motion, interactive, and marketing channels. Develops brand assets, templates, infographics, presentations, animated content, and emerging-media experiences while applying accessibility and usability standards. Collaborates with marketing, content, multimedia, and organizational stakeholders to translate business objectives and audience insights into on-brand creative solutions. Uses generative AI and design tools to improve ideation, production workflows, and creative effectiveness.

Provides executive leadership for enterprise technology strategy, governance, infrastructure, cybersecurity oversight, portfolio planning, vendor management, budgets, and technology modernization. The role advises executives, governs managed service providers, manages technology risk and business continuity, evaluates investments, and drives organizational adoption and continuous improvement across a hybrid technology environment.

Supports SHRM’s enterprise brand initiatives across campaigns, events, content, digital channels, and social media. Coordinates projects, collaborates with internal teams and agencies, reviews creative assets for brand alignment, monitors social performance, develops stakeholder presentations and reports, and supports event branding. The role also promotes brand consistency, improves workflows, and advocates for brand best practices across the organization.

Leads B2B performance marketing and demand generation campaigns across products, solutions, and events. Oversees team workflows, campaign execution, quality control, lead management, budget pacing, analytics, and optimization. Manages Marketo setup, lead scoring, routing, and lifecycle processes while coordinating with Sales, Creative, Marketing Technology, and Business Intelligence. Coaches team members, improves marketing operations, evaluates new channels, and delivers performance reporting and recommendations to support lead, pipeline, and business growth.

Develops and executes editorial content strategies focused on HR technology, AI, people analytics, digital transformation, and workplace innovation. Creates articles, reports, newsletters, presentations, videos, podcasts, webinars, and other digital assets for executive and professional audiences. Researches trends, interviews experts, manages editorial projects, uses analytics to optimize content, and promotes responsible AI adoption in content operations.

Manages SHRM’s management and leadership development product portfolio across development, launch, delivery, lifecycle optimization, and enhancement. Translates customer needs and approved strategies into product requirements, roadmaps, scalable learning solutions, and launch plans. Leads cross-functional collaboration with instructional design, marketing, technology, sales, operations, vendors, and subject matter experts. Uses customer feedback, participant data, market insights, and product performance to improve offerings across digital, blended, cohort-based, instructor-led, and enterprise models.

Leads SHRM’s end-to-end growth marketing function, developing strategies that increase revenue from memberships, certifications, and HR products. Oversees customer acquisition, conversion, e-commerce, demand generation, lifecycle marketing, personalization, marketing technology, AI, experimentation, and performance measurement. Partners cross-functionally with sales, product, content, technology, and operations while building a high-performing marketing team.

Leads budgeting, forecasting, long-range planning, variance analysis, financial modeling, and management reporting. Partners with business leaders to provide financial guidance, identify risks and opportunities, and support strategic decisions. Manages Workday Adaptive Planning administration, reporting, data integrity, and process improvements; coordinates with Accounting during close activities. Prepares executive-ready analyses and presentations, conducts scenario modeling and business case evaluations, and supports cross-functional projects while guiding less-experienced team members.

Owns end-to-end B2B performance marketing and demand generation programs across paid search, paid social, programmatic, ABM, email, content syndication, and partner channels. Builds campaigns, forms, landing pages, lead flows, and tracking; manages budgets; optimizes conversion, lead quality, and pipeline contribution; conducts testing; and reports results. Partners with Sales, Martech, Creative, Content, and Business Intelligence to improve funnel performance and data integrity.

Develop and grow SHRM’s B2C advertising, sponsorship, and brand partnerships. The role owns the full sales lifecycle, builds senior relationships with consumer brands and agencies, creates integrated multi-platform solutions, secures high-value partnerships, and contributes to go-to-market strategy. Responsibilities include pipeline development, consultative selling, negotiation, market intelligence, cross-functional solution development, and revenue growth across digital media, content, research, video, podcasts, and newsletters.

Manages SHRM’s professional learning products across development, launch, lifecycle optimization, and continuous improvement. Translates customer and learner needs into product requirements, delivery plans, roadmaps, and scalable learning experiences. Coordinates cross-functional teams across instructional design, marketing, technology, operations, and sales; manages vendors and subject matter experts; monitors product performance, feedback, quality, accessibility, and learner experience; and incorporates AI and emerging technologies into digital, instructor-led, cohort-based, and blended learning solutions.

Paid, cohort-based summer internship providing students with real-world experience through department-specific projects in HR, government affairs, product development, marketing, thought leadership, business intelligence, or accounting and finance. Interns receive professional development opportunities and contribute to research, analytics, communications, project coordination, and operational assignments in a hybrid office environment.

Manages and optimizes CRM workflows, marketing-sourced lead processes, campaign tracking, data quality, integrations, automation, dashboards, and reporting. Partners with Marketing, Sales, and Technology teams to improve lead routing, campaign attribution, sales pipeline visibility, and CRM effectiveness. Serves as a Salesforce and CRM marketing subject matter expert, supporting system enhancements, troubleshooting, stakeholder training, documentation, and data-driven process improvement.

Manages SHRM’s product portfolio strategy, performance analysis, investment recommendations, and new product validation. Conducts customer, market, competitive, and financial analysis; develops business cases; evaluates product concepts; and recommends scaling, revision, consolidation, or discontinuation. Leads cross-functional initiatives, portfolio reviews, stakeholder alignment, and process improvements across Product, Marketing, Technology, Finance, and Strategy teams. Applies AI and emerging technologies to research, discovery, validation, and workflow improvement.

Leads product discovery and pre-MVP validation through customer, pricing, behavioral, and market analysis. Designs qualitative and quantitative studies, applies statistical modeling, machine learning, experimentation, conjoint analysis, segmentation, and optimization, and translates findings into product recommendations. Partners with product managers and senior stakeholders, manages vendor and AI-supported work, validates analytical quality, and communicates insights that guide product development and business decisions.