Teams at Setanta Sports

Develop and maintain brand identities and scalable design systems across Setanta Sports’ multi-brand ecosystem. Create visual assets for digital campaigns, social media, events, presentations, merchandise, and other channels. Collaborate with marketing, product, and leadership teams to translate brand strategy into consistent, engaging designs while balancing creative exploration with practical system thinking.

Supports planning, execution, monitoring, analysis, and optimization of digital advertising campaigns across Facebook, YouTube, TikTok, LinkedIn, and Google. Reviews advertising creatives, coordinates promotional activities with internal teams, reports on campaign performance, and identifies opportunities to improve customer acquisition and campaign effectiveness.

Leads CRM and growth marketing strategy across the customer lifecycle, including acquisition, engagement, retention, reactivation, and churn reduction. Oversees digital campaigns, marketing budgets, lifecycle communications, automated messaging, A/B testing, and performance analytics. Uses KPIs such as CAC, conversion rate, and ROAS to optimize campaigns and guide strategic decisions while collaborating with internal teams and external partners.