Readz

<div class="product_desc editable_region" style="margin: 1.5em 0px 0px; padding: 0px; border: 0px; font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; line-height: 19.5px; vertical-align: baseline; color: rgb(51, 51, 51);"><div class="show" style="margin: 0px; padding: 0px; border: 0px; font-family: inherit; font-style: inherit; font-variant: inherit; font-weight: inherit; line-height: 1.5; font-size: 1.07692em; vertical-align: baseline;"><div class="content" style="margin: 0px; padding: 0px; border: 0px; font-family: inherit; font-style: inherit; font-variant: inherit; font-weight: inherit; line-height: inherit; vertical-align: baseline;"><p style="margin: 0px; padding: 0px; border: 0px; font-family: inherit; font-style: inherit; font-variant: inherit; font-weight: inherit; line-height: inherit; vertical-align: baseline;">Readz is a brand publishing platform allowing marketers and designers to create, publish and track in-depth content publications.</p><p style="margin: 0.75em 0px 0px; padding: 0px; border: 0px; font-family: inherit; font-style: inherit; font-variant: inherit; font-weight: inherit; line-height: inherit; vertical-align: baseline;">The Readz platform offers unique selling points to brands:</p><p style="margin: 0.75em 0px 0px; padding: 0px; border: 0px; font-family: inherit; font-style: inherit; font-variant: inherit; font-weight: inherit; line-height: inherit; vertical-align: baseline;">* Responsive design: optimized for mobile, tablet and desktop</p><p style="margin: 0.75em 0px 0px; padding: 0px; border: 0px; font-family: inherit; font-style: inherit; font-variant: inherit; font-weight: inherit; line-height: inherit; vertical-align: baseline;">* App-like reading experience: a UI inspired by the likes of Flipboard and Zite</p><p style="margin: 0.75em 0px 0px; padding: 0px; border: 0px; font-family: inherit; font-style: inherit; font-variant: inherit; font-weight: inherit; line-height: inherit; vertical-align: baseline;">* Direct, fast access to content: Readers get direct access to marketing content, no extra hurdles like app stores lowering conversions</p><p style="margin: 0.75em 0px 0px; padding: 0px; border: 0px; font-family: inherit; font-style: inherit; font-variant: inherit; font-weight: inherit; line-height: inherit; vertical-align: baseline;">In essence, content produced with Readz is infinitely more accessible than content as a native apps (conversion rate) and infinitely easier to read than PDFs (conversion rate).</p><p style="margin: 0.75em 0px 0px; padding: 0px; border: 0px; font-family: inherit; font-style: inherit; font-variant: inherit; font-weight: inherit; line-height: inherit; vertical-align: baseline;">As a result, campaigns on Readz offer superior engagement, conversions and ROI. Compared to the current solutions which are largely PDF-based or native apps, Readz is a solution which customers and agencies call nothing else than ‘amazing’ and ‘cutting edge’.</p><p style="margin: 0.75em 0px 0px; padding: 0px; border: 0px; font-family: inherit; font-style: inherit; font-variant: inherit; font-weight: inherit; line-height: inherit; vertical-align: baseline;">&nbsp;</p></div></div></div><div class="subtitle tech" data-tips_selector="tech" style="margin: 1.5em 0px; padding: 0px; border: 0px; font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; line-height: 1.39286em; font-size: 1.07692em; vertical-align: baseline; text-transform: uppercase; color: rgb(153, 153, 153);">TECHNOLOGY</div><div class="editable_region tech" style="margin: 0px; padding: 0px; border: 0px; font-family: 'helvetica neue', arial, helvetica, freesans, 'liberation sans', 'numbus sans l', sans-serif; line-height: 19.5px; vertical-align: baseline; color: rgb(51, 51, 51);"><div class="show" style="margin: 0px; padding: 0px; border: 0px; font-family: inherit; font-style: inherit; font-variant: inherit; font-weight: inherit; line-height: 1.5; font-size: 1.07692em; vertical-align: baseline;"><div class="content" style="margin: 0px; padding: 0px; border: 0px; font-family: inherit; font-style: inherit; font-variant: inherit; font-weight: inherit; line-height: inherit; vertical-align: baseline;"><p style="margin: 0px; padding: 0px; border: 0px; font-family: inherit; font-style: inherit; font-variant: inherit; font-weight: inherit; line-height: inherit; vertical-align: baseline;">Readz addresses the upcoming challenges for brands to be able to provide quality content experiences that work across all devices.</p><p style="margin: 0.75em 0px 0px; padding: 0px; border: 0px; font-family: inherit; font-style: inherit; font-variant: inherit; font-weight: inherit; line-height: inherit; vertical-align: baseline;">Content marketers who want to be successful in 2014 need to focus on quality, mobile and in-depth content. Readz is positioned to leverage this upcoming wave:</p><p style="margin: 0.75em 0px 0px; padding: 0px; border: 0px; font-family: inherit; font-style: inherit; font-variant: inherit; font-weight: inherit; line-height: inherit; vertical-align: baseline;">LONG-FROM CONTENT&nbsp;<br>• Readz focuses on existing types of long form content such as magazines, brochures, white papers, annual reports. These are all popular content tools used by larger enterprises and agencies.</p><p style="margin: 0.75em 0px 0px; padding: 0px; border: 0px; font-family: inherit; font-style: inherit; font-variant: inherit; font-weight: inherit; line-height: inherit; vertical-align: baseline;">QUALITY EXPERIENCE&nbsp;<br>• Readz increases quality by providing a reader-friendly experience on this in-depth content. Readz works on the ‘body language’ of content. Publications on Readz typically get extremely low bounces and high page reads.</p><p style="margin: 0.75em 0px 0px; padding: 0px; border: 0px; font-family: inherit; font-style: inherit; font-variant: inherit; font-weight: inherit; line-height: inherit; vertical-align: baseline;">MOBILE – MULTI-SCREEN&nbsp;<br>• Readz plays on the ‘mobile’ theme by offering content across mobile devices, tablets and desktops.</p></div></div></div><p>&nbsp;</p>