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Information Technology • Internet of Things • Software
Lead and execute B2B demand generation across paid, organic, and event channels. Build and optimize the full marketing funnel (MQL/PQL), run multi-channel campaigns (paid search/social, SEO, webinars, ABM, email), and measure pipeline impact. Define and produce content for the buyer journey, coordinate regional localization, and partner cross-functionally on product launches and PLG growth motions.
