Pattern Brands

Pattern Brands acquires and grows a high-quality portfolio of home-life brands that start online and expand multi-channel.. Our in-house M&A and operations teams work closely with brand founders to transition ownership and drive growth post acquisition through brand centric marketing, operational and multi-channel opportunities.

We own and operate 7 brands and are actively expanding our portfolio across the home goods space.

Our acquisition criteria include

Established financials of $1M to $35M in annual revenue with >10% EBITDA margins
Differentiated products with unique IP and strong customer feedback
Large and engaged audiences with high retention rates and organic growth

For M&A opportunities, please visit us at ginlane.com or email us at [email protected]

For opportunities to carry our brands through wholesale, please email us at [email protected]

If you’re interested in buying products for yourself or friends, please visit us at patternbrands.com

The team behind Pattern Brands was formerly Gin Lane, a brand-building agency that launched +50 DTC startups, creating +$15 billion in market value - including Harry's, Sweetgreen, Hims, Smile Direct Club, Everlane, Stadium Goods, Recess, and more

Pattern Brands has raised $100M in funding and is backed by Primary, RRE, Toba Capital, Victory Park Capital, Verlinvest, BAM Elevate, Kleiner Perkins, and other leading investors.