Teams at MERGE

Lead measurement, reporting, and analysis across digital, social, and traditional marketing programs. Design analytics implementations, run exploratory analysis and A/B tests, define KPIs, produce client-facing insights, mentor analytics teams, and partner cross-functionally to optimize marketing ROI and digital experiences.

Lead marketing measurement, reporting, and analysis for digital, social, and traditional programs. Design analytics implementations, run exploratory analysis and A/B tests, define KPIs, present insights to clients, and mentor analytics teams to drive optimization and ROI.

Lead performance reporting and analysis for client digital, social, and traditional programs. Design measurement solutions, perform exploratory data analysis, manage A/B testing end-to-end, define KPIs, communicate insights to clients, and mentor analytics team members to optimize marketing ROI.