Max Mara Fashion Group Benefits Overview

Support corporate-level customer data management and analytics for Max Mara Group brands. Perform data collection design, statistical analysis, profiling, data quality checks, KPI measurement, visualization, and manage assigned CRM projects under CRM Director guidance.

Own in-season and markdown pricing, replenishment planning, and global product allocation to balance inventory availability and profitability. Monitor KPIs, model campaign financials, manage markdowns, maintain pricing architecture across channels, produce variance and forecasting reports, leverage BI tools to automate analyses, and collaborate with Product and Commercial teams on pricing positioning.

Support and manage a centralized customer database and CRM projects; perform omnichannel data collection, statistical consumer analysis, data quality and governance checks, KPI/metric reporting, visualization, and post-go-live supervision. Provide data-driven insights to inform brand CRM strategies.