Jobs at Marcel Digital

Develop and execute AEO strategies that improve B2B clients’ visibility, accuracy, and citations across AI answer engines. Conduct technical audits, optimize entities, schema, llms.txt, and content architecture, and create citation-focused content. Measure AI visibility, referral traffic, leads, and revenue using specialized platforms, GA4, and Looker Studio. Advise clients, communicate performance insights, manage multiple engagements, collaborate across teams, and lead experimentation in emerging AI search technologies.

Support and coordinate software development and digital services projects by managing timelines, budgets, scope, deliverables, project plans, documentation, risks, and status reporting. Communicate with clients and cross-functional developers, designers, marketers, and subject matter experts. Maintain project-management tools, follow agile workflows, track action items, and gradually assume ownership of mid-size projects and client relationships.

Manage strategy, execution, optimization, budgets, and KPIs for multi-channel paid media campaigns serving B2B clients. Build full-funnel programs across search, display, paid social, affiliate, and emerging channels. Partner with clients at strategic and executive levels, drive lead quality and revenue growth, support onboarding and account expansion, and provide thought leadership. Collaborate with SEO, analytics, and development teams while translating performance data into actionable recommendations.

Manage organic search strategies for B2B clients to drive lead generation and revenue. Perform technical SEO audits, content gap analyses, on-page optimization, and use tools and AI to deliver measurable business outcomes. Serve as strategic client advisor, collaborate cross-functionally, prioritize work across accounts, and translate SEO performance into pipeline and revenue impact.

Implement, maintain, and QA front-end marketing analytics: GTM and GA4 tracking, build Looker Studio dashboards, support offline conversion uploads and platform integrations, troubleshoot discrepancies, and collaborate with paid media, SEO, and account teams to ensure accurate, actionable reporting aligned with client goals.

Manage a portfolio of 20+ B2B client accounts, act as primary client contact, align internal digital marketing strategies with client goals, drive upsell/revenue, coordinate cross-functional teams, and monitor account health and profitability in a fast-paced agency environment.