Teams at Lucida AI

Lead paid user acquisition for a consumer mobile app: manage Meta/Google/TikTok campaigns and large ad budgets, optimize CAC/ROAS/LTV, run creative and funnel tests, collaborate with product to boost conversion and retention, and identify and scale high-LTV markets globally.

Design and own end-to-end mobile UX/UI for iOS and Android, create user flows, wireframes, high-fidelity interfaces and micro-interactions, maintain mobile design systems, collaborate with developers and stakeholders, and run user research and usability testing.

Own and scale multi-channel mobile user acquisition campaigns (Google, Apple, Meta, TikTok), manage million-dollar monthly budgets, lead creative strategy, optimize full funnel and LTV, use attribution tools (Singular/Adjust, SKAN), partner with product/data, run experiments and manage platform/partner relationships.