Teams at IDT

Own the full product lifecycle for mobile merchant experiences and multi-location POS capabilities. Lead customer discovery, product strategy, roadmap prioritization, requirements, delivery, launch, adoption, and iteration. Collaborate with engineering, design, operations, sales, marketing, onboarding, support, and executives. Analyze customer insights, market trends, competition, and product metrics to improve usability, product-market fit, and business outcomes for small-business and restaurant merchants.

Execute and optimize paid user acquisition campaigns for B2C mobile apps across social and digital channels. Analyze the funnel from impressions through conversions, manage CPI, CPA, and ROAS targets, support creative A/B testing, collaborate with design teams, and turn performance insights into optimization decisions. The role also involves testing new channels, exploring AI tools, and contributing to app growth strategies.

Own the full product lifecycle for mobile merchant experiences and multi-location POS capabilities. Responsibilities include customer discovery, product strategy, roadmap prioritization, requirements definition, cross-functional delivery, competitive analysis, product adoption, and metric monitoring. The role partners with engineering, design, sales, marketing, onboarding, and support teams while serving as the internal product expert and advocating for merchant needs.