Good Sportsman Marketing LLC Benefits Overview

Develops, evaluates, and optimizes manufacturing processes, equipment, tooling, workflows, and layouts to improve productivity, quality, safety, and cost. Leads continuous improvement and manufacturing engineering projects, analyzes production data and costs, supports process validation and equipment maintenance, investigates root causes, and implements corrective actions. Collaborates with production, quality, maintenance, product development, supply chain, technicians, and vendors while providing technical guidance and ensuring regulatory, environmental, and safety compliance.

Leads day-to-day performance and optimization of multiple direct-to-consumer ecommerce storefronts. Responsibilities include website merchandising, promotional execution, email campaigns and automation, conversion-rate and revenue optimization, analytics, troubleshooting, paid-media coordination, and cross-functional project management. The role owns ecommerce KPIs such as revenue, conversion rate, traffic, engagement, and average order value while improving the digital customer journey across BigCommerce, WooCommerce, and WordPress properties.

Supports direct-to-consumer ecommerce execution across fishing brands by maintaining product pages, managing digital merchandising, creating Klaviyo email campaigns, executing promotions, coordinating projects in Monday.com, and analyzing performance. The role collaborates with cross-functional teams to ensure accurate, engaging online experiences and timely campaign launches.