Teams at FUTEK Advanced Sensor Technology, Inc.

Drives B2B product marketing initiatives, including positioning, messaging, website content, SEO, digital campaigns, email automation, advertising, collateral, public relations, webinars, and trade shows. Translates technical concepts into customer-focused materials, coordinates marketing assets, supports go-to-market strategies, and collaborates with Engineering, Sales, Web Development, and media partners to maintain brand consistency and evaluate campaign performance.

Leads the architecture, development, validation, debugging, integration, and release of embedded C/C++ firmware for precision sensor and instrumentation products. Develops drivers, communication interfaces, signal-processing features, and real-time systems; coordinates hardware and firmware integration; establishes development and testing practices; leads reviews; mentors engineers; and supports manufacturing, production testing, troubleshooting, and corrective actions.

Work with account executives to qualify opportunities, respond to RFQs, propose technical solutions, process orders, support after-sales (RMAs), maintain CRM records, perform market and competitive research, represent the company at trade shows, prepare technical presentations, and help develop proposals and custom design projects.