Teams at Finyard

Own end-to-end CRM and lifecycle marketing across onboarding, activation, engagement, retention, churn prevention, and reactivation. Analyze customer behavior, define segmentation and journey logic, create cross-channel messaging, write client-facing copy, and optimize campaigns through testing and performance analysis. Collaborate with product, BI, engineering, sales, support, compliance, and regional teams to deliver relevant, measurable, and compliant communications across international markets.

Manage full-cycle recruitment for BDM and sales roles across Africa and Asia. Responsibilities include sourcing, screening, conducting HR interviews, coordinating hiring stages, maintaining recruitment pipelines, updating stakeholders, and delivering a positive candidate experience. The role requires independent ownership of recruitment processes, international hiring experience, commercial-role recruiting expertise, and strong stakeholder management, organizational, and sourcing skills.

Analyze user behavior, product journeys, funnels, retention, monetization, and feature adoption. Design and evaluate A/B tests, define product KPIs, build dashboards and segmentations, and translate findings into product decisions. Partner with Product, Engineering, Commercial, and Data Engineering teams on hypotheses, event tracking, data marts, instrumentation, and analytics quality.