Dentsu Creative Benefits Overview

Manages a team of media buyers and supports the Investment Director in delivering client results. Coordinates stakeholders across markets, clients, and media auditors; tracks buying commitments; collects and normalizes market data; benchmarks media pricing; prepares client reports and commentary; manages external validation; and supports local teams with reporting methodologies and templates.

Leads strategy for integrated marketing and creative agency accounts, managing strategists and planners while guiding research, insight generation, campaign narratives, creative briefs, strategic recommendations, go-to-market plans, and client proposals. Partners with Account and Creative teams, presents to clients, and maintains strategic alignment throughout campaign execution. Requires extensive strategic planning experience, strong analytical and storytelling abilities, and expertise translating consumer insights into compelling marketing strategies.

Leads client portfolios and teams in developing and executing data-driven digital performance strategies. Builds annual business plans, manages senior client relationships, oversees integrated paid media campaigns, drives testing and optimization, delivers forecasts, and ensures strategy and execution quality. Requires deep expertise in search, SEM, paid search, SEO, performance channels, analytics platforms, and the broader digital ecosystem, along with strong client leadership and team development capabilities.