Jobs at Darkroom

Lead content and influencer strategy for client campaigns as a senior individual contributor. Build and manage creator relationships, write hooks/briefs, analyze performance data, optimize content, collaborate with strategy/media/creative teams, and report on content and influencer KPIs to drive social commerce outcomes.

Own hands-on paid media execution and omnichannel growth strategy for a portfolio of consumer brands. Build, launch, optimize, and scale full-funnel campaigns across Meta, TikTok, Amazon, paid search, and programmatic channels. Manage budgets, attribution, testing, pacing, and performance troubleshooting while connecting metrics such as CAC, AOV, MER, LTV, and contribution margin to business outcomes. Lead client relationships, executive presentations, QBRs, and strategic partnerships with Creative, Data, Finance, and Growth teams.

Lead end-to-end paid social campaigns across Meta, TikTok, Pinterest, and CTV for high-spend e-commerce clients. Build strategies, optimize and scale accounts, drive direct-response short-form creative, conduct brand and competitive audits, forecast budgets, track KPIs (CPA, CAC, iROAS, MER, CTR), and collaborate with creative, analytics, and leadership to improve performance and revenue growth.

Lead a portfolio of high-growth consumer brands by developing integrated omni-channel growth strategies, managing DTC P&L and ad spend, building financial projections and media plans, and directing cross-functional teams (paid acquisition, retention, creative, data). Serve as primary client-facing strategist, scale ad accounts, run QBRs, and collaborate with finance and data teams to drive measurable revenue and margin growth.

The Associate Director, Paid Social will lead paid social strategies, manage a team, and drive measurable revenue outcomes for high-growth brands, focusing on client management and developing talent.

Lead client-facing creator strategy and end-to-end execution across platforms (TikTok Shop, Amazon affiliate, LTK, YouTube). Source, vet, contract, onboard, and track creator performance; align creators to commerce and creative strategy; manage usage rights, timelines, CRM, and mentor junior team members to scale Creator Services.

Build, operate, and scale ingestion pipelines for marketing data (ad platforms, ecommerce, analytics). Normalize and transform data into shared schemas, ensure multi-tenant reliability, observability, and security, and partner with AI/data-science teams to expose clean data for agents.

Execute data-driven email and SMS retention strategies for DTC clients: write and proof copy, build and deploy campaigns and automations, manage client revisions and approvals, collaborate with designers on creative and QA, produce monthly retention concepts, set up pop-ups and app integrations, and report on performance.

Lead retention marketing strategy and execution for e-commerce clients across email, SMS, loyalty, and subscription programs. Manage client relationships, campaign calendars, segmentation, automation, QA, reporting, and KPI analysis. Guide retention specialists and designers, approve deliverables, coordinate with Performance and Strategy teams, and develop data-driven initiatives that improve customer engagement, repeat purchases, retention, and lifetime value.

The role involves leading creative strategy for digital paid media on platforms like Meta and TikTok, focusing on performance metrics, creative diversity, and cross-team collaboration to enhance advertisement effectiveness.

Lead creative strategy for digital ads, focusing on performance. Oversee the creation of short-form video and other media formats, ensuring effectiveness in selling products.

Design and own Darkroom's social visual presence across Instagram, LinkedIn, TikTok, and X: create carousels, static posts, story templates, short-form video graphics, and visual systems; maintain Figma brand system; produce case study and presentation assets; collaborate with marketing and cross-functional partners to turn strategy and copy into high-velocity, platform-native creative.

Lead creative strategy and execution for paid-media ad programs (primarily Meta and TikTok). Drive high-volume production of statics, motion, short-form video, and UGC; brief and mentor designers/editors; translate performance metrics into testable creative concepts; present to clients; build scalable processes and testing frameworks; and iterate creatives based on data and AI-assisted tooling.

Run full-cycle recruiting across creative, media, retention, and social commerce roles. Partner with hiring managers on briefs and hiring plans, source via LinkedIn Recruiter and job boards, manage candidate experience, coordinate interviews, track hiring in Ashby, and improve recruiting processes.

Own new-business revenue and upsell/cross-sell for Retention Marketing (email, SMS, lifecycle) and Digital Products (AI-search/GEO, SEO, CRO, web builds). Source pipeline via partnerships, events, and targeted outreach; field and close inbound; run expansion meetings; maintain pipeline hygiene in HubSpot and Notion; represent Darkroom at industry events.

Lead paid search strategy and execution across Google, YouTube, Bing, and emerging AI search platforms. Build, optimize, and scale high-spend accounts; manage 6–10 client accounts, perform audits, competitive research, forecasting, creative consultation, and KPI-driven reporting to drive acquisition and revenue growth while collaborating with creative, analytics, and brand teams.

Design analytical models, metric logic, and data schemas powering an AI marketing product; spec models and partner with engineering and AI teams; lead incrementality testing, power analysis, and MMM support; translate test results into budget recommendations and measurement guidance for paid media teams.

Build and lead Darkroom's programmatic capability across Amazon DSP, CTV, OLV, RMNs, and display. Own strategy, activation, optimization, measurement, test plans, partner/vendor evaluation, SOPs, and client communications. Partner with analytics, creative, and product teams and flex into paid social execution when needed.

Edit UGC-style and platform-native social video (IG Reels, TikTok, Meta ads), create motion-graphics and text overlays, prepare multi-aspect deliverables, manage media ingestion/storage, assist senior editors, and collaborate with performance teams to optimize ad creatives.