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AdTech • Marketing Tech
Lead integrated media strategy and client relationships for DTC and marketplace accounts across paid search, paid social, programmatic, and affiliate. Use GA4 and Shopify data to inform strategy, partner with creative and finance teams, oversee budgets/SOWs, identify growth and upsell opportunities, and present results to clients. Mentor junior staff and drive cross-functional coordination to meet performance and profitability goals.
AdTech • Marketing Tech
Lead strategy, launch, optimize and QA paid search and DSP campaigns across retail media (Amazon, Walmart, Target). Produce performance reports, recommend optimizations, ensure pacing to budget, and support campaign wrap-ups and QBR reporting.
