Teams at The Channel Company

Produces daily news, exclusives, interviews, and analytical features for CRN UK’s IT channel audience. The role involves developing story ideas, building industry relationships, interviewing executives, attending and representing CRN at events, moderating panels, contributing to webinars and multimedia content, promoting stories on LinkedIn, and shaping the editorial agenda through market analysis.

Lead partner-led marketing initiatives: design and execute GTM strategies, manage MDF-funded campaigns and agencies, enable partners with playbooks and training, drive demand generation, measure performance, and optimize campaigns to maximize ROI.

Manages partner marketing relationships and campaigns across Korea, including partner enablement, webinars, workshops, events, campaign execution, lead management, ROI reporting, and cross-regional coordination. Advises IT partners and vendors on marketing strategy, adapts campaign materials, oversees logistics, resolves issues, and serves as a liaison between partners, sales, marketing, and internal stakeholders.