Teams at Blue Acorn iCi

Provides technical leadership for enterprise Adobe Journey Optimizer implementations, integrations, migrations, deployments, troubleshooting, and production validation. Serves as the technical liaison among customers, partners, Adobe Customer Success, and Product Engineering. Investigates issues using logs, APIs, payloads, diagnostics, and configuration; identifies risks and edge cases; leads escalations, environment changes, feature rollouts, and stabilization while communicating findings to technical and executive stakeholders.

Drive adoption, value realization, retention, and expansion for Adobe Experience Cloud customers. Manage client relationships, define success metrics, track ROI and adoption, build value realization roadmaps, engage stakeholders, identify upsell opportunities, coordinate resources, support business reviews, troubleshoot adoption challenges, and mitigate attrition risks through customer advocacy and structured success plans.

Designs, implements, and optimizes personalized customer journeys and cross-channel campaigns using Adobe Journey Optimizer and Adobe Experience Platform. Translates client objectives into audience strategies, personalization, measurement frameworks, and implementation plans. Configures customer profiles, schemas, datasets, identities, segmentation, and integrations; troubleshoots launches and data-quality issues; and delivers analytics-driven optimization recommendations. The role is client-facing, facilitates workshops, mentors junior staff, and independently manages complex consulting workstreams.