Teams at Blue Acorn iCi

Leads business architecture and functional strategy for enterprise Salesforce Marketing Cloud engagements. Defines customer journeys, segmentation, personalization, data and consent requirements, operating models, roadmaps, business cases, value metrics, and transformation plans. Partners with technical and executive stakeholders on solution design, discovery, presales, governance, implementation alignment, testing, adoption, and optimization. Mentors consultants and facilitates strategic decision-making. Requires 10+ years of experience and travel up to 40%.

Drive adoption, value realization, retention, and expansion for Adobe Experience Cloud customers. Manage client relationships, define success metrics, track ROI and adoption, lead value realization programs, identify risks and upsell opportunities, support strategic reviews, engage stakeholders, troubleshoot adoption challenges, and coordinate escalations across consulting and delivery teams.

Lead discovery, UX prototyping, and user validation; translate concepts into React-based products; shape marketing and financial strategy, build business cases, and present recommendations to stakeholders while enabling user onboarding.