Teams at Blood

Lead brand execution and commercial initiatives for Blood Thailand: plan and run ATL/BTL campaigns, own paid and organic social funnels, manage sampling activations and events, coordinate cross-functionally with retail and ecommerce partners, track campaign and brand health, manage budgets and timelines, and scale growth initiatives based on performance and insights.

Own and grow Modern Trade accounts in Thailand: drive sales, distribution, listings, promotions, and on-shelf availability. Lead negotiations, execute 6–12 month A&P/BTL plans, monitor sell-out and ROI, coordinate cross-functionally (trade marketing, supply chain, finance) and contribute to commercial strategy and execution excellence.

Lead and scale online sales across Southeast Asia: manage marketplaces and DTC channels, optimize product listings and conversion, coordinate digital marketing and retail integration, analyze performance, and drive e-commerce growth.