Jobs at Birdman Inc

Lead CPFR processes with key retail partners to align sell-out demand with supply planning. Monitor instock, inventory, and fill rates; analyze retailer data; support promotional planning; and coordinate Sales, Supply Chain, and Operations to minimize stockouts, overstocks, and margin risk.

Create and manage multimedia social content, collect and analyze user-generated content to identify trends and sentiment, integrate UGC into campaigns, build dashboards and reports, optimize content for SEO/SEM, and engage communities to boost brand trust and engagement.

Manage and review import/export documentation, ensure customs compliance, coordinate with brokers and forwarders, track shipments, monitor timelines, analyze import/export costs, support HS/HTS classification, maintain trade records, generate reports and KPIs, identify risks and propose process improvements to optimize international freight and landed costs.

Lead social and community strategy across Mexico and the US, combining organic content and paid media. Define content pillars, tone, and paid/social integration; manage budgets, KPIs, dashboards, and briefs for production. Build and coach Community Managers, optimize performance from community signals, and support content production, shoots, and activations with occasional travel.

Manage day-to-day influencer and partnership programs in assigned market: scout and assess creators and entities, manage agreements and deliverables, ensure brand fit and compliance, control spend, coordinate amplification with social teams, and measure performance to inform decisions.

Lead and own all static creative output across brands—packaging, print, POS, visual identity, and design systems. Manage a team of three designers, supervise external production partners, safeguard brand books, translate briefs into high-quality static deliverables, and ensure production and craft standards across touchpoints.

Own brand P&L and develop short-, mid-, and long-term brand strategy. Lead portfolio architecture, innovation pipeline, communication/creative direction, and demand generation. Use consumer insights and analytics to drive decisions, collaborate across Commercial functions, and coach a Jr. Brand Manager.

Lead the in-house content engine to convert marketing strategy into culturally relevant audiovisual campaigns. Manage creative, production, and community teams, optimize resources, protect brand identity, and build a Content Center of Excellence to execute cross-channel content.