Assured Allies

Prevent what you can. Prepare for what you can’t.

That's the simple yet powerful philosophy that drives us. There are proven tools and techniques that are available - right now - to help millions age successfully and prevent what we used to think of as inevitable. But many people don't know about them, or how to apply them. That's the gap we're filling - so more of us can make active - even aggressive- efforts to keep aging from disrupting our lives.

But we all don't age in the same way. So we use data to identify different "course calculations'' - predicting a particular individual's aging curve. We then apply insights derived from large datasets to make effective personalized recommendations for successful aging. That's the "Prevent what you can '' half of our mission. The second half - preparation for the unexpected - is why we offer our platform through America's Most innovative and trusted insurance companies. The combination of prevention and preparation benefits individuals, their families, and society.

Because our mission touches science and behavior change, we are a cross-disciplinary team of experienced entrepreneurs, clinicians, with offices in Tel Aviv and Boston, and backed by leading venture capital firms and strategic investors.