Altana
Altana Company Growth, Stability & Outlook
Frequently Asked Questions
Altana was founded in 2018 and has grown steadily into the operating infrastructure for trusted global trade. Today, we serve the U.S. government, allied governments, the world's largest logistics providers, and major enterprises — a customer base that reflects both the breadth of the problem we're solving and the trust we've earned. We're backed by premier investors including GV, Generation Investment Management, Salesforce Ventures, OMERS Ventures, Floating Point, Activate Capital, March Capital, Amadeus Capital Partners, Prologis, and USIT.
The external environment has never been more aligned with what we're building. Trade policy is now a board-level issue. Network-shaped regulations — UFLPA, CBAM, EUDR, Section 232 — are the new norm. The question for governments and businesses isn't whether they need visibility into global value chains; it's whether they have it. Altana's network is the answer to that question, and demand is growing accordingly.
We've been recognized by Fast Company as one of the Most Innovative Companies (2025) and among the World Changing Ideas (2024), by Inc. Magazine as one of 16 Companies to Watch in 2026, and by Built In as a Best Place to Work in both 2024 and 2025. We're at a pivotal moment — growing our network, expanding our product surface, and deepening our impact — and we're hiring people who want to be part of building something that matters.
Altana Employee Perspectives
NEW YORK - July 29, 2024 - Altana today announced a $200 million Series C investment led by Thomas Tull’s US Innovative Technology Fund (USIT). The funding round included participation from March Capital, Generation Investment Management, Salesforce Ventures, Friends and Family Capital, and each of Altana’s key existing investors, including GV (Google Ventures), Activate Capital, Floating Point, and OMERS Ventures. The funding brings Altana’s valuation to $1 billion.
Over the past three years, governments have introduced thousands of trade restrictions, economic security, procurement, climate, and national security policies that seek to govern global value chains, reversing decades of trade liberalization. Businesses now must know and manage their global value chains, from the sourcing and processing of raw materials, through intermediate production and final assembly, to sale and end use. Until Altana, there was no way to know, connect, or manage across these extended networks beyond direct buyer-supplier relationships.
“Great power competition, climate change, and the breakdown of globalization are generational challenges that require a new model for managing global business, including a more assertive role for government,” said Evan Smith, CEO and co-founder of Altana. “The era of unbridled outsourcing is over. Our platform is uniquely suited to facilitate a new paradigm – organized around trusted global value chains. And this investor group is uniquely suited to accelerate our go-to-market efforts with both governments and enterprises globally. We couldn’t have better partners joining this mission.”
What People Are Saying About Altana
-
Investor Backing & Capital Strength: A $200M Series C in July 2024 and references to a $1B valuation indicate strong investor confidence and ample runway to scale.
-
Market Expansion: Expanded U.S. government footprint (multi‑year CBP work with a two‑year expansion in 2025), UK program wins, GSA listing, FedRAMP High authorization, and selection for MDA SHIELD collectively point to widening addressable markets and deployment pathways.
-
Strategic Partnerships: Partnerships with Maersk and Rune Technologies, plus visible enterprise logos and the staged rollout of the next‑gen Altana Atlas, suggest strengthening ecosystem ties and commercial traction.