Jobs at 365Scores

Own end-to-end tracking and signal-delivery for global performance marketing: detect and resolve tag/CAPI/reverse-ETL incidents, audit event/conversion data across major ad platforms, validate events in Snowflake using SQL, manage AppsFlyer and GTM configs, and document technical incidents for stakeholders.

Manage end-to-end production of performance marketing creative assets, coordinating cross-functional teams to meet deadlines, budgets, and brand/regulatory standards. Oversee asset quality, campaign planning, creative testing, and delivery across channels while prioritizing tasks and aligning work with performance goals.

Manage and optimize global PPC campaigns, handling over $100K/month. Build campaigns, monitor ads/keywords/SQR/QS/bids, expand activity against revenue goals, and deliver weekly, monthly, and quarterly reporting.

Build and deploy production ML systems and end-to-end pipelines, translate business problems into mathematical frameworks, conduct experimentation (A/B, causal inference, uplift), maintain real-time models, and mentor junior team members.

Serve as the Monetization data authority: analyze large-scale datasets, define and monitor KPIs/OKRs, build dashboards, perform statistical and behavioral analyses, support AI-driven BI architecture, and provide actionable product and monetization recommendations.

Lead end-to-end product lifecycle for mobile and web sports products, collaborating with design, development, BI, and content teams. Define and track data-driven KPIs, write clear specs and wireframes, conduct market research, and use generative AI tools to accelerate product definition and delivery. Drive execution, post-launch optimization, and rapid iteration in a fast-paced environment.

Manage ASO activities including keyword research, metadata updates, localization, and creative A/B tests. Optimize the app store funnel from impression to in-app conversion, increase organic visibility via in-app events and deep links, coordinate store assets with cross-functional teams, and conduct competitive market research to stay current with ASO best practices.

Plan and deliver major performance marketing campaigns, build timelines and readiness checks, coordinate cross-functional teams, prepare status updates and post-campaign reviews, identify risks and process improvements, and act as a key point of contact for stakeholders and leadership.

Manage and optimize paid user acquisition, re-engagement, and retention campaigns across Meta, Google, Apple Search Ads, DSPs and ad networks. Run experiments and A/B tests, analyze attribution and cohort data, scale growth initiatives, collaborate with product/creative/data teams, and report performance to improve installs, retention, engagement, and revenue.