Teams at 321 The Agency

Own publisher acquisition and relationship management to scale high-quality lead and inbound call supply. Recruit/onboard publishers, negotiate commercial terms, monitor lead quality and KPIs, optimize performance, resolve compliance issues, and expand traffic sources while collaborating with internal teams.

Leads the agency’s unified paid media and CRM/marketing automation department. Owns digital strategy, team development, campaign governance, full-funnel automation, attribution, reporting, client strategy, and new business support. Oversees Google, Meta, LinkedIn, TikTok, programmatic, HighLevel, HubSpot, and Salesforce Marketing Cloud initiatives while ensuring compliance for regulated-industry clients. Partners with agency leadership to integrate paid media, first-party data, CRM workflows, AI tools, and performance measurement across client programs.

Lead and execute paid digital media campaigns for insurance and business services clients, manage team members, optimize lead generation, and integrate CRM strategies.