Colossal Biosciences Appoints New Chief Marketing Officer

Emily Castel, an entertainment and consumer marketing specialist, is joining the de-extinction company.

Published on Feb. 01, 2024
Colossal Biosciences Appoints New Chief Marketing Officer
Emily Castel, CMO of Colossal Biosciences. | Image: Colossal Biosciences / Built In

Colossal Biosciences, a Dallas-based biotech company working to achieve de-extinction and species preservation, has appointed Emily Castel as its chief marketing officer. Castel, formerly president and chief brand officer of Teton Ridge, brings her experience in global entertainment and consumer brand marketing to Colossal. 

Last year, the company secured $150 million in funding to fuel its goal of reviving species like the woolly mammoth and the dodo bird. Upon joining the Colossal team, Castel will be responsible for scaling the company’s brand, consumer products and emerging media properties, with a focus on educating consumers about de-extinction and conservation.

Castel has worked extensively in Hollywood, having orchestrated global marketing strategies for major entertainment properties such as Tim Burton’s Alice & Wonderland and the Pirates of the Caribbean franchise. She also worked with distribution partners Warner Bros and Universal on titles including Jurassic World, Warcraft and Kong: Skull Island.

At Colossal, Castel will lead a growing team of brand and consumer talent. With her expertise, Castel aims to inspire global communities to engage in the Colossal’s mission of preserving species and furthering their existence on Earth.

This article was written by Writer, a generative AI tool, using information from press releases and company blogs provided by our staff. All content was reviewed by a Built In editor and went through a fact-checking process to ensure accuracy. Errors can be reported to our team at [email protected].

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