CarNow, an automotive technology platform, has secured a $40 million investment from Runway Growth Capital. The company works to help dealers elevate the car-buying experience by optimizing how they connect with customers.
CarNow offers car dealerships digital tools for real-time retail, messaging and conversational calls to action. The company, headquartered in Raleigh, North Carolina, serves 5,000 dealership customers and has more than 20 manufacturer certifications.
The funding will help CarNow accelerate product development, enhance its suite of digital solutions and expand its market reach as it works to disrupt the automotive retail industry.
