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The Senior Director of Marketing Technology will oversee the global marketing technology strategy, enhancing the tech stack through analysis, tool selection, and optimization. This role collaborates with various teams to align technology solutions with business goals, manage vendor relationships, and improve data reporting and performance. The director will lead implementation efforts and ensure a seamless customer journey using marketing tools and automation.
The Director of Product Marketing is responsible for developing go-to-market strategies, product positioning, and driving buyer awareness to achieve business outcomes. They lead product launches, prioritize features, and provide support for business initiatives. Key responsibilities include creating GTM strategies, managing sales efforts, driving thought leadership content, collaborating with cross-functional teams, and identifying market opportunities.
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