Top Fintech Marketing Jobs

The role involves developing growth strategies, analyzing user data, optimizing marketing campaigns, and improving product adoption in a fast-paced environment.

Lead identification, testing, and scaling of new paid channels (streaming TV, programmatic, paid social, YouTube). Design incrementality/holdout tests with BI, own attribution and reporting, build channel playbooks, optimize conversion signal passback, drive creative testing and briefs, manage platform partnerships, and recommend budget/investment decisions to senior stakeholders.

Own go-to-market and adoption campaigns for developer-focused product areas: build lifecycle campaigns, design and optimize web pages, produce case studies and enablement, gather market insights, and run creative brand projects. Lead end-to-end product launches, collaborate across Product, Sales, and Marketing, and optimize self-serve funnels to drive activation, retention, and revenue.

Lead product marketing for a multi-product consumer fintech platform: build competitive intelligence, define pricing/tiering, own positioning and GTM, drive adoption and retention using qualitative and quantitative insights, and partner cross-functionally with Product, Research, and leadership to influence strategy and launches.

Create original, SEO-optimized content (blog posts, website copy, product descriptions, social media) aligned with marketing goals. Collaborate with design, SEO, and marketing teams, edit and update content, maintain brand voice, meet deadlines, and improve content performance.

As Head of Product Marketing, you will drive the narrative and positioning of Fonoa's AI Tax Operating System, focusing on go-to-market strategies, competitive analysis, and sales enablement for product releases and pricing.

Develop and execute SEO and AEO content strategies across blogs, landing pages, transactional pages, YouTube, and other owned channels. Conduct keyword, competitive, and search-intent research; create and optimize content; analyze organic performance, conversions, AI visibility, and citations; and improve internal linking and on-page SEO. Build AI-powered workflows to scale content operations while maintaining quality, and collaborate with Brand, Social, Product, Community, and Engineering teams.

Supports sponsorship activation campaigns and client event experiences through strategic planning, budget and project coordination, communications, marketing asset development, measurement reporting, event preparation, onsite execution, and asset cataloging.

Leads social media strategy and digital content across Hilltop Holdings brands. Owns editorial calendars, develops platform-native video and recurring content, manages social communities, supports paid campaigns, tracks performance, and strengthens local search and AI discovery. Coordinates agencies, vendors, business stakeholders, and Compliance; trains employees on social media practices and presents insights. Requires regular travel within Texas markets and occasional nonstandard hours.

Leads American Express enterprise organic social strategy across LinkedIn, Instagram, and Facebook. Responsibilities include developing editorial strategies, creating social-first content, directing agencies, growing audience engagement, defining KPIs, analyzing performance, monitoring trends, and ensuring content meets brand, compliance, and reputation standards. The role partners with cross-functional teams to support enterprise marketing priorities and translate complex business initiatives into compelling narratives.