The Role
Plan and produce YouTube content about solar products and industry trends: shoot, edit, and publish videos optimized for SEO; build brand awareness; drive leads via CTAs; collaborate with partners; and track performance metrics and KPIs to grow subscribers, views, engagement, and customer acquisition.
Summary Generated by Built In
Content Strategy & Planning
Key
KPIs
Required
Skills
Preferred
Candidate Profile
Educational
Qualification
RequirementsRequired Skills
Benefits
- Develop monthly YouTube
content calendar aligned with business goals.
- Create content for:
- Solar
education
- Product launches
- Customer success stories
- Dealer
interviews
- Installation
videos
- Factory
tours
- Solar business opportunities
- Tech
comparisons
- Industry trends
- Shorts/Reels
- Research trending solar and
energy topics on YouTube.
- Shoot high-quality videos
for YouTube and social media.
- Present videos confidently
in Hindi and basic English.
- Explain technical solar
concepts in simple language.
- Create engaging hooks and
storytelling formats.
- Edit videos with
thumbnails, captions, transitions, and music.
- Upload videos with
SEO-friendly titles, tags, and descriptions.
- Optimize content for views,
watch time, and subscriber growth.
- Build Loom Solar’s brand
identity through consistent content.
- Increase subscriber base
and audience engagement.
- Create viral and
informative short-form content.
- Collaborate with
influencers, dealers, electricians, and installers.
- Add CTA for dealer
inquiries, rooftop solar leads, and franchise opportunities.
- Coordinate with CRM and
sales teams for lead tracking.
- Track YouTube analytics:
- Views
- Watch time
- Subscribers
- Engagement
rate
- Leads
generated
- Share weekly and monthly
performance reports.
- Monthly subscriber growth
- Total video views
- Watch time hours
- Engagement rate
- Leads generated from
YouTube
- Viral video count
- Shorts performance
- Dealer inquiries generated
- Customer acquisition
contribution
- Strong camera presence and
communication skills
- Video shooting and editing
skills
- Knowledge of YouTube SEO
- Understanding of solar
products and industry
- Creativity and storytelling
ability
- Knowledge of:
- Adobe Premiere Pro
- Final Cut Pro
- Canva
- CapCut
- YouTube
Studio
- Social media marketing
knowledge
- 2–5 years experience in
YouTube content creation
- Experience in tech, solar,
electrical, or consumer durable industry preferred
- Hindi-speaking presenter
preferred
- Portfolio of YouTube
channel or viral videos required
- Graduate in Marketing, Mass
Communication, Journalism, Media, or related field
- Relevant certifications in
video editing or digital marketing preferred
RequirementsRequired Skills
- Strong
camera presence and communication skills
- Video shooting and editing
skills
- Knowledge of YouTube SEO
- Understanding of solar
products and industry
- Creativity and storytelling
ability
- Knowledge of:
- Adobe Premiere Pro
- Final Cut Pro
- Canva
- CapCut
- YouTube
Studio
- Social media marketing
knowledge
Benefits
1. Freedom
: We allow you freedom to “follow your passion”
2. Opportunity
to work with India’s fastest growing SMB Company
3. Regular
Training of Professional Skills such as Leadership, Problem Solving and Product
offerings.
4. Multifold
chances increase to build the career in Solar Energy Sector
5. Exponential
Growth in Salary and other remuneration
6. Great
learning curve and hand on experience with leadership team about solar in
future
Skills Required
- Strong camera presence and communication skills
- Video shooting and editing skills
- Knowledge of YouTube SEO
- Ability to present confidently in Hindi and basic English
- Understanding of solar products and industry
- Creativity and storytelling ability
- Adobe Premiere Pro
- Final Cut Pro
- Canva
- CapCut
- YouTube Studio
- Social media marketing knowledge
- Portfolio of YouTube channel or viral videos
- Graduate in Marketing, Mass Communication, Journalism, Media, or related field
- 2-5 years experience in YouTube content creation
- Experience in tech, solar, electrical, or consumer durable industry
- Relevant certifications in video editing or digital marketing
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The Company
What We Do
Loom Solar is a manufacturer of solar panels and lithium batteries based out of Faridabad, Haryana. It is an ISO 9001-2015 certified company and a recognized startup by the government of India. It is present in 500 districts across India, having 3,500 resellers, 100 employees, two offices and one manufacturing unit.
