The Role
Before jumping in on all the information about the role and what you can bring to the table, let us introduce ourselves real quick.
About us
We are Insider, a B2B SaaS company that drives growth for its clients around the world. How are we achieving this? We are the #1 AI-native platform for Customer Experience and Marketing—offers marketers a single platform to deliver unique experiences per person, drive profitable growth, and unleash peak productivity and efficiency. Our platform connects data across channels, predicts future behavior with AI, and individualizes experiences from a single platform.
We have just celebrated our $500M Series E funding round, led by General Atlantic. Before this, we’ve unlocked unicorn status following our Series D round. We are backed by top-notch investors, including Sequoia Capital, QIA, Riverwood, and Endeavor Catalyst, and trusted by 1200+ brands from high-growth startups to the most prestigious Fortune 500 companies such as Samsung, Coca-Cola, Nike, L’Oreal, Singapore Airlines, Virgin, Nestle, Nissan, Lenovo, Puma, IKEA, Allianz, Dominos, CNN, and the list goes on.
Having unlocked unicorn status, Insider was congratulated for becoming one of the only woman-founded, women-led B2B SaaS unicorns in the world, to achieve $200M in CARR (Committed Annual Recurring Revenue). Insider was named a leader in The Forrester Wave for Cross-Channel Campaign Management 2021, and Leader in the IDC MarketScape: Worldwide Omnichannel Marketing Platforms for B2C Enterprises 2023 Assessment. The company has been recognized in The Top 1% of all software companies worldwide in G2’s 2024 Software Awards, and named in The Top 10 Best Software Products with the most #1 rankings alongside other software legends like Google, Zoom, and Monday.com. According to G2’s Spring’24 reports. Insider is also the #1 G2 Leader in 6+ categories, including Customer Data Platforms (CDP), Personalization Engines, Personalization Software, Mobile Marketing, Customer Journey Analytics, and e-commerce Personalization.
When our team founded Insider, they not only sought to create a product company but also to build the most socially progressive technology community in the world. Through our corporate social responsibility initiatives like 100Projects SheCodes, SheLeads, and SheMarkables, our community has committed to scaling its impact into our communities across 27+ countries, spearheading transformative projects in areas such as health, education, farming, animal rights, and increasing the proportional representation of women in STEM careers.
Behind all these achievements, there is an exceptionally talented and passionate team across 27+ countries that moves fast and agile, creates cutting-edge products, and focuses on making an impact. If you want to join us on this journey, just keep reading.
What We’re Looking For
We’re looking for a skilled and detail-oriented WordPress Developer to help build, maintain, and optimize Insider’s global website. Reporting to the Website Development Director, you’ll collaborate with a global team of designers, marketers, and developers to deliver fast, scalable, and conversion-focused digital experiences.
This role is ideal for someone with a solid WordPress development background who thrives in a fast-paced environment, takes ownership of their code, and is eager to grow into a more strategic technical contributor.
You’ll succeed in this role if you:
- Have strong hands-on experience with WordPress, custom themes, and Elementor
- Understand frontend fundamentals and care about code quality and page speed
- Are familiar with Git workflows and team-based development
- Can troubleshoot layout and performance issues independently
- Are open to learning from senior teammates and collaborating with global teams
- Enjoy building components and systems that scale
Responsibilities
- Development & Implementation
- Build and maintain WordPress pages, modules, and templates
- Develop clean, responsive, SEO-friendly frontend code using HTML, CSS, JavaScript and PHP
- Customize themes and create reusable components in Elementor
- Support multilingual structure using WPML and localized content implementation
- Ensure cross-browser and cross-device compatibility
- Performance & Optimization
- Follow best practices for speed, accessibility, and responsive design
- Contribute to improvements in Core Web Vitals and overall page performance
- Work closely with the SEO team to implement schema, markup, and technical fixes
- Assist with page-level A/B testing and performance experiments
- Team Collaboration & Ops
- Work with design and content teams to translate mockups into live pages
- Follow Git-based workflows and participate in code reviews
- Help maintain plugin/theme updates, staging deployments, and QA testing
- Support internal documentation and repeatable workflows for marketing needs
Requirements and Skills
- 3–5 years of hands-on WordPress development experience
- Solid understanding of HTML5, CSS3, JavaScript
- Experience with Elementor and custom theme development
- Familiarity with WPML or multilingual content strategies
- Experience working with Git, staging environments, and CI/CD pipelines
- Ability to write modular, clean code and troubleshoot layout or speed issues
- Bonus: Understanding of SEO principles and technical optimization
- Bonus: Experience working in a SaaS or B2B marketing team environment
You’ll Fit Right In If You...
- Care about frontend performance and user experience
- Enjoy collaborating with non-technical stakeholders
- Are detail-oriented and take pride in pixel-perfect execution
- Want to grow toward a more senior or full-stack role over time
- Appreciate a structured, fast-paced, and global team culture
Was This Role Made for You?
Let’s talk! This is your chance to join a high-impact, high-velocity website team where your work will directly contribute to growth, visibility, and customer engagement across the globe.
We provide equal opportunity in a zero-discrimination workplace and not just welcome but also embrace everyone without regard to sex, race, color, nationality, religion, gender identity, sexual orientation, disability status, citizenship, or marital status.
We provide equal opportunity in a zero-discrimination workplace and not just welcome but also embrace everyone without regard to sex, race, color, nationality, religion, gender identity, sexual orientation, disability status, citizenship, or marital status.
Please follow Insider on LinkedIn, Instagram, Youtube, and Medium!
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The Company
What We Do
Insider—one platform for individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with an AI intent engine and individualize customer experiences. Marketers use Insider’s platform to deliver experiences across channels like Web, App, Web Push, Email, SMS, and Messaging Apps (WhatsApp, Facebook Messenger, RCS).
Insider recently unlocked unicorn status and NASDAQ congratulated the company for becoming one of the few woman-founded, women-led B2B SaaS unicorns in the world. Insider was named as the #1 Leader in The Forrester Wave for Cross-Channel Campaign Management 2021 and Gartner Magic Quadrant for Personalization Engines 2021. The company has been named #1 Leader on G2’s Mobile Marketing Software and Personalization Grids with a 4.6/5 rating for 20 consecutive quarters. CrunchBase recently ranked Insider’s co-founder and CEO Hande Cilingir as one of the top women CEOs outside the US.
Many of the most prestigious Fortune 500 companies and top brands in retail, automotive, and travel use Insider to deliver AI-backed personalized experiences that exceed customer expectations. Insider is trusted by over 1,200 global businesses, including Singapore Airlines, Virgin, Toyota, New Balance, IKEA, GAP, L’Oreal, Samsung, Newsweek, MediaMarkt, Nissan, AVIS, Marks & Spencer, Allianz, Madeira Madeira, Santander, BBVA, Pizza Hut, Avon, and CNN.
