Wiselife - Marketing Head

Posted 11 Days Ago
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Gurugram, Haryana, IND
In-Office
Mid level
Artificial Intelligence • HR Tech • Professional Services • Software
The Role
Lead D2C marketing strategy and execution across e-commerce channels. Drive digital growth via performance ads, SEO/SEM, social media, content, and analytics. Optimize budgets and campaigns, track KPIs, and build and mentor a marketing team while coordinating with agencies and internal stakeholders.
Summary Generated by Built In

Job Title: Marketing Head

Location: Gurgaon
Experience: Minimum 4 Years
Industry Preference: D2C (Direct-to-Consumer)

Job Summary:

We are seeking a dynamic and visionary Marketing Head to lead our D2C marketing strategy and execution. The ideal candidate will have strong experience in driving digital growth, managing campaigns, and leading a marketing team to deliver impactful results.

Key Responsibilities:
  • Lead Marketing Strategy & Execution: Develop and implement comprehensive e-commerce marketing strategies aligned with business objectives.

  • Digital Marketing Growth: Drive performance across ads, SEO/SEM, and social media channels to maximize reach and conversions.

  • Brand Campaigns & Content: Manage and execute brand campaigns, content marketing, and customer engagement initiatives.

  • Budget Optimization: Allocate and optimize budgets effectively to ensure maximum ROI and sales growth.

  • Data Analysis & Performance: Analyze campaign data, track KPIs, and continuously improve marketing performance.

  • Team Leadership: Build, mentor, and guide the marketing team while coordinating with internal teams and external agencies.

Requirements:
  • Minimum 4 years of experience in e-commerce marketing with a strong D2C focus.

  • Proven ability to develop and execute successful marketing strategies.

  • Strong analytical, problem-solving, and decision-making skills.

  • Excellent communication and leadership capabilities.

  • Ability to work in a fast-paced, growth-oriented environment with a visionary approach.

Preferred Skills:
  • Expertise in performance marketing tools and platforms.

  • Hands-on experience with SEO/SEM, social media marketing, and analytics tools.

  • Knowledge of branding, content marketing, and consumer engagement strategies.

Skills Required

  • Minimum 4 years of experience in e-commerce marketing with D2C focus.
  • Proven ability to develop and execute successful marketing strategies.
  • Strong analytical, problem-solving, and decision-making skills.
  • Excellent communication and leadership capabilities.
  • Ability to work in a fast-paced, growth-oriented environment with a visionary approach.
  • Expertise in performance marketing tools and platforms.
  • Hands-on experience with SEO/SEM, social media marketing, and analytics tools.
  • Knowledge of branding, content marketing, and consumer engagement strategies.
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The Company
100 Employees

What We Do

NextHire Consulting is an AI-driven recruiting platform that streamlines the hiring process for companies. By leveraging AI agents for sourcing, screening, and interviewing, the platform enables teams to focus on pre-qualified finalists. It provides data-driven insights into candidate soft skills and behavioral styles, aiming to disrupt traditional recruitment models with efficient, automated, and science-based talent acquisition solutions for businesses of all sizes.

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