The Role
The Webmaster manages the company website's performance, ensuring security, optimizing for speed and SEO, and collaborating across teams. Responsibilities include website operations, content management, compliance, analytics, and stakeholder management.
Summary Generated by Built In
At First Advantage (Nasdaq: FA), people are at the heart of everything we do. From our customers and partners to our greatest advantage — our team members. Operating with empathy and compassion, First Advantage fosters a global inclusive workforce devoted to the diverse voices that make up our talent and products. Our team members empower each other to be their authentic selves and treat all with respect, integrity, and fairness.
Say hello to a rewarding career, and come join a leading provider of mission-critical background screening solutions to some of the most recognized Fortune 100 and Global 500 brands.
The Director of Web Experience is responsible for the performance, reliability, security, and continuous optimization of the company’s website(s). This role ensures the website is always operational, secure, fast, brand-aligned, and optimized to support marketing, revenue growth, lead generation, and customer engagement.
This position is a people-leader as well as a hands on contributor who serves as the technical owner of the web ecosystem, partnering closely with Marketing, IT, Security, Product, and Revenue teams.
What You'll Do:
Website Operations & Performance
What You Will Need to be Successful:
What You May Need to be Successful:
Why First Advantage is Your Next Big Career Move:
First Advantage is going through a technology transformation! We are looking for experts who are excited to work with advanced technologies and provide best-in-class user experience, drive the development and deployment of scalable solutions, and smoothly guide our agile teams and customers through meaningful changes as we continue to expand our impact.
Additional benefits offered to our eligible people include:
What Are You Waiting For? Apply Today!
You have learned a little about us today – we want to learn about you! If you think this position and our company are a great fit for your areas of interest and expertise, tell us about you by applying now!
The salary range for this position is approximately $140,000-160,000 base annually. This range reflects our good faith estimate to pay fairly as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate’s experience, industry knowledge, technical and communication skills, and other factors that may prove relevant during the interview process.
Say hello to a rewarding career, and come join a leading provider of mission-critical background screening solutions to some of the most recognized Fortune 100 and Global 500 brands.
The Director of Web Experience is responsible for the performance, reliability, security, and continuous optimization of the company’s website(s). This role ensures the website is always operational, secure, fast, brand-aligned, and optimized to support marketing, revenue growth, lead generation, and customer engagement.
This position is a people-leader as well as a hands on contributor who serves as the technical owner of the web ecosystem, partnering closely with Marketing, IT, Security, Product, and Revenue teams.
What You'll Do:
Website Operations & Performance
- Own day-to-day performance, uptime, and stability of all corporate web properties
- Monitor site availability, page speed, SEO performance, and technical health
- Identify and resolve technical issues, bugs, and broken functionality
- Ensure optimal performance across desktop and mobile platforms
- Manage CMS platforms (e.g., WordPress, Adobe Experience Manager, Webflow, etc.)
- Publish and update marketing, product, and brand content
- Maintain consistent branding, design standards, and user experience
- Support landing pages, campaign pages, and microsites for GTM initiatives
- Maintain security protocols, updates, and patching
- Ensure GDPR, accessibility (WCAG/ADA), and data privacy compliance
- Partner with IT and Security on risk prevention and audits
- Monitor vulnerabilities and manage incident response related to web systems
- Partner with Marketing and RevOps on website conversion optimization
- Manage tagging, tracking, SEO, and analytics tools (Google Analytics, GTM, etc.)
- Support A/B testing and optimization initiatives
- Provide insights on web traffic, funnel performance, and lead conversion
- Manage integrations with CRM (Salesforce), marketing automation (Marketo/HubSpot), and other platforms
- Ensure proper data flow across systems
- Partner with vendors, developers, and agencies as needed
- Establish and enforce web governance standards and workflows
- Manage web publishing requests and prioritization
- Serve as the central point of contact for all website changes
- Ensure alignment with Brand, Legal, Privacy, and IT
What You Will Need to be Successful:
- 5+ years of experience in website management or web operations
- Strong experience with CMS platforms (WordPress, AEM, Webflow, etc.)
- Working knowledge of HTML, CSS, JavaScript (coding not required but preferred)
- Experience with SEO, web analytics, and optimization tools
- Understanding of web security, compliance, and accessibility standards
- Prior experience leading and managing direct and indirect reports
- Strong project management, prioritization, and stakeholder communication skills
- Experience in B2B, SaaS, or technology-driven organizations
What You May Need to be Successful:
- Familiarity with Salesforce, Marketo, HubSpot, or similar platforms
- Experience supporting GTM, demand generation, and digital marketing campaigns
- Experience working in global organizations with multiple web properties
Why First Advantage is Your Next Big Career Move:
First Advantage is going through a technology transformation! We are looking for experts who are excited to work with advanced technologies and provide best-in-class user experience, drive the development and deployment of scalable solutions, and smoothly guide our agile teams and customers through meaningful changes as we continue to expand our impact.
Additional benefits offered to our eligible people include:
- Ability to work remotely with occasional business travel.
- Medical, Vision, Dental, and supplementary benefit plans
- 401k with an employer match, and an Employee Stock Purchase Plan (ESPP)
- Competitive and flexible Paid Time Off (PTO) and 9 paid company holidays
- Access to tech and growth opportunities, and leaders who want you to succeed!
What Are You Waiting For? Apply Today!
You have learned a little about us today – we want to learn about you! If you think this position and our company are a great fit for your areas of interest and expertise, tell us about you by applying now!
The salary range for this position is approximately $140,000-160,000 base annually. This range reflects our good faith estimate to pay fairly as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate’s experience, industry knowledge, technical and communication skills, and other factors that may prove relevant during the interview process.
Top Skills
Adobe Experience Manager
CSS
Google Analytics
Gtm
HTML
Hubspot
JavaScript
Marketo
Salesforce
Webflow
Wordpress
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The Company
What We Do
First Advantage delivers comprehensive background check solutions and insights that enable employers and housing providers to make confident choices, reduce risk, and maintain compliance.
With offices in 26 locations and a staff of 4,000+ employees, First Advantage leverages leading technology and the industry’s largest global capabilities to complete background checks in 200+ countries and territories. If you’re looking for employee or tenant background check solutions that enable fast and reliable decision making, we’re your First Advantage.
For more detailed information on First Advantage products and services, visit fadv.com.
