Web Developer / Digital Support VA

Role Overview:

We are seeking a highly capable Website Developer & Digital Support Specialist to support the development, enhancement, and ongoing optimization of two existing digital projects:

1. A personal brand and consulting website focused on human capital consulting, keynote speaking, thought leadership, and digital products.
   
2. An existing Shopify e-commerce website requiring redesign improvements, SEO optimization, and structural cleanup.
   

The ideal candidate will have strong experience in modern website builders, web design aesthetics, conversion-focused development, and light digital marketing support. This role requires someone who can work collaboratively, think creatively, and independently manage website enhancements from concept through implementation.

Scope of Work:

Personal Brand Website Development (One Page)

• Enhance and expand an existing one-page website draft
  
• Maintain and elevate the current sleek, elegant, minimalist design aesthetic
  
• Potentially migrate or replicate the current design into a more cost-effective platform if required
  
• Implement:
  
• Booking/calendar integrations
  
• Contact forms and lead funnels
  
• Conversion-focused layouts and CTAs
  
• Mobile responsiveness
  
• Brand-consistent visuals and UX
  
• Support integration of:
  
• Human capital consulting services
  
• Keynote speaking/thought leadership sections
  
• Future digital products or web-based tools
  
• Potential online courses and book promotion
  

E-commerce Website Support (Shopify)

• Improve existing Shopify website structure and navigation
  
• Redesign menus and user flow to improve customer experience
  
• Conduct SEO updates and optimization
  
• Refresh website styling and presentation
  
• Support ongoing maintenance and improvements
  
• Potentially assist with:
  
• Product presentation
  
• Landing pages
  
• Email capture flows
  
• Basic conversion optimization
  

Qualifications:

• Required
  
• Proven experience in website development and design
  
• Strong understanding of modern website builders and CMS platforms
  
• Experience with:
  
• Shopify
  
• WordPress
  
• Squarespace or similar platforms
  
• Strong eye for clean, premium, minimalist design aesthetics
  
• Understanding of UX/UI and conversion-focused design
  
• Ability to work independently with minimal supervision
  
• Strong communication skills in English
  
• Ability to follow detailed creative briefs
  
• Preferred
  
• Experience building personal brand websites
  
• Experience with landing pages and funnel optimization
  
• Familiarity with:
  
• Booking/calendar integrations
  
• SEO best practices
  
• Email marketing tools
  
• Digital product setup
  
• Experience with:
  
• Lovable
  
• Replit
  
• Base44
  
• No-code/low-code app builders
  
• Basic understanding of branding and marketing strategy
  
• Experience supporting consultants, speakers, or creative entrepreneurs
  

Ideal Candidate Profile, this role is best suited for a proactive digital specialist who combines:

• Strong design sensibility
  
• Technical website expertise
  
• Strategic thinking
  
• Flexibility across multiple digital platforms
  

The client values simplicity, elegance, efficiency, and a collaborative working style, and is looking for someone who can become a long-term digital support partner across multiple evolving projects.

Tools & Platforms Required:

Candidates should have experience with some or most of the following:

• One Page and Shopify (current builders)
  
• WordPress / Squarespace
  
• Website builders / no-code platforms
  
• Basic HTML/CSS understandinP
  
• SEO tools
  
• Canva or similar design tools
  
• Calendar integrations
  
• Email marketing tools
  
• Funnel/form builders
  
• Bonus:
  
• Experience with AI-assisted website builders
  
• Experience with lightweight app or web software development
  

Shifts & Hours:

• Part-time or project-based engagement initially; flexible working arrangement
  
• Preference for availability that overlaps partially with UK business hours
  
• Ongoing support opportunities may develop into longer-term collaboration
  

Target Start Date:

• ASAP; Initial discovery and briefing phase to begin immediately upon selection