Web Analyst

Let’s talk about the team 

The Marketing Analytics Team supports all global commercial teams within Marketing, which include Consumer and Provider Marketing, Diigtal Marketing, Brand and eCommerce and collaborate closely with teams such as Sales, MarTech, Customer Insights, Finance, Product and IT.  The web/digital analytics pillar supports a wide range of website domains and digital applications. 

Let’s talk about the role 

• Implement and Manage Tracking – Set up, configure, and maintain tracking mechanisms using Google Tag Manager and Google Analytics to monitor website traffic, user behavior, and conversion metrics. 
• Data Collection and Analysis – Gather data from various digital platforms, ensuring accuracy and reliability, and analyze it to extract actionable insights. 
• Reporting and Visualization – Develop comprehensive reports and dashboards to communicate findings and recommendations to stakeholders, supporting data-driven decision-making. 
• Collaborate with Cross-Functional Teams – Work closely with marketing, development, and product teams to align tracking with business objectives and optimize digital initiatives. 
• Stay Updated with Industry Trends – Keep up with the latest web analytics tools, techniques, and best practices to continuously improve our analytics capabilities. 

Let’s talk about you 

• Educational Background – Bachelor’s degree in a quantitative field such as statistics, data science, or marketing analytics. 
• Experience – 4-6 years of experience in web analytics, digital marketing, or a related field, with a strong focus on Google Tag Manager and Google Analytics. 
• Technical Proficiency – Skilled in Google Tag Manager and Google Analytics; familiarity with Looker Studio, Tableau, or similar tools is a plus. 
• Analytical Skills – Strong analytical and problem-solving abilities, with a keen attention to detail. 
• Communication Skills – Ability to present complex data insights clearly to non-technical stakeholders through reports and presentations. 
• Knowledge of Digital Marketing – Understanding of SEO, digital advertising, and website optimization strategies. 

Joining us is more than saying “yes” to making the world a healthier place. It’s discovering a career that’s challenging, supportive and inspiring. Where a culture driven by excellence helps you not only meet your goals, but also create new ones. We focus on creating a diverse and inclusive culture, encouraging individual expression in the workplace and thrive on the innovative ideas this generates. If this sounds like the workplace for you, apply now!