The Role
Lead and grow Redwood Credit Union's Wealth Management program by managing advisors, driving sales of investment and retirement products, ensuring compliance, developing training, coordinating cross-functional efforts, and promoting wealth services across branches and communities.
Summary Generated by Built In
Redwood Credit Union is looking for a Wealth Manager who will be responsible for supporting the planning, organization, and management of Redwood Credit Union's Wealth Management program. Emphasis is placed on providing excellent Member satisfaction and significantly growing sales and services provided through offering full-service investment and retirement products and services.
ESSENTIAL FUNCTIONS:
Leadership:
• Review and identify cost-effective utilization of all resources.
• Lead and direct the management of staff and directly supervised team members to ensure availability of skills and abilities needed to meet RCU’s vision, mission, values, and service doctrine.
• Analyze and communicate information about performance, competition, marketplace, and company resources in a manner that balances immediate needs with those of the future.
• Manage the development of all assigned Advisors through an internal business development program and motivate staff to sell and market RCU.
• Participate in and represent Redwood Credit Union at internal and external events and community functions.
• Compliance and Risk
o Assist with Member complaints and issues
o Prudent risk behavior
o Code of Ethics
• Internal cross business partnership and collaboration
Sales and Service Management:
• Mentor and coach sales and service results.
• Manage and direct assigned Advisors and Wealth Management products to provide exemplary service and generate non-interest income for RCU.
• Establish and/or implement measurement criteria for tracking results, assigning priorities and resources, and following through to ensure timely and accurate completion of assignments.
• Provide regular feedback and progress reports regarding Wealth Management sales practices and business development initiatives.
• Utilize reporting systems designed to keep the Leadership Team informed of all Wealth Management activities and production.
• Continually assess the competitiveness of all programs and practices against the relevant comparable companies, industries, and markets.
• Maintain relationships with external partners, Member Experience, Compliance, Legal, Risk, Marketing, and IT departments to deliver new products and promotions.
• Ensure compliance with pertinent government rules and regulations.
• Evaluate efforts to develop business to assure efficiency and resources are used to pursue opportunities within guidelines and policies.
• Work with Leadership on setting and meeting production goals and oversee the daily activities of assigned Wealth Management department team members.
• Design and implement training and continuing education programs for team members in conjunction with the Educational Development Department.
• Possess knowledge of department related regulations and communicate relevant updates to organization.
• Recruit, select, train, motivate, coach, evaluate and develop reporting staff.
• Lead investment initiatives, e.g., call nights, branch training, business outreach, etc.
• Travel to branches and departments regularly to market and promote Wealth Management to Members and team members.
• Maintain and recruit team members to meet targeted quantity and quality.
• Implement wealth management disciplines on effective Member engagement, planning, service models, and use of tools available through Redwood Credit Union and CUSO Financial Services.
• Develop and encourage sound Financial Planning practices by team members.
Planning:
Implement plans and policies to attain goals and objectives, measure progress and implement adjustments as appropriate.
• Support evaluation, research, and analysis to provide recommendations related to new and existing product offerings and partnerships.
• Assist in execution of Wealth Management strategic marketing plans in coordination with the Marketing & Communications Department.
• Assist in execution of strategies to support growth of Wealth Management as well as all other goals of Redwood Credit Union.
Other Functions:
• Organize community seminars on investing, retirement planning, and other financial products offered.
• Volunteer time and capital in community non-profit groups and participate in community events, volunteer boards and associations.
Join us and discover why you'll love working at Redwood Credit Union!
ABOUT REDWOOD CREDIT UNION (RCU):
At Redwood Credit Union, our mission is to passionately serve the best interests of our Members and communities. Since 1950, we have been dedicated to supporting the financial well-being of our Members through better rates, low or no fees, and best-in-class customer service. Our purpose is to inspire hope and elevate the financial well-being of our communities one person at a time, through good times and bad.
As a not-for-profit financial institution, we are committed to a people-first approach, which is reflected not only in how we serve our Members, but also in how we treat our employees. Our leadership team is deeply focused on fostering a culture of heart and empathy, integrity, passion, inclusion, meaningful relationships, excellence, and ensuring financial well-being for all.
Why work for Redwood Credit Union?
• 25th largest credit union in the U.S. and the largest financial institution based in the North Bay
• Recognized by Newsweek as one of "America's Best Credit Unions 2026"
• Awarded a 5-Star Bauer Rating
• Recognized by Newsweek as one of "America's Greatest Midsize Workplaces 2026"
• Top Corporate Philanthropists (#24) - San Francisco Business Times
• Voted Best Places to Work in the North Bay 20 years in a row
• World-class Employee Engagement scores
• Rated Superior in Service by more than 90% of Members, surveyed by SF Gate
• Industry leading Net Promoter Scores across the U.S.
Minimum Qualification: Knowledge, Skills and Abilities
- Thorough knowledge of all aspects of Wealth Management offered by financial institutions.
- Thorough knowledge of modern management techniques and practices.
- Thorough knowledge of bank deposit products.
- Current knowledge of Federal and State investment laws, rules, and regulations.
- Knowledge of national and local economic and competitive trends and conditions.
- Strong negotiation and sales leadership skills.
- Ability to comply with all terms of RCU and CFS manuals and policies.
- Highly skilled in the operation of a personal computer with word processing, spreadsheet and presentation software with Intra/Internet access.
- Ability to lead and achieve results from others through motivation.
- Ability to analyze problems and opportunities, identify and evaluate alternatives, and develop sound, effective approaches.
- Ability to plan, implement, and evaluate the achievement of goals, objectives, and work plans.
- Ability to lead, motivate, and supervise team members.
- Ability to establish and maintain effective working relationship with a diverse group of people including, regulators, Members, internal team members attorneys, vendors, and other parties.
- Ability to communicate effectively both verbally and in writing.
- Ability to travel 50% of time.
Certifications and Licenses
- FINRA Series 7, 24 (or 9/10), 66 (or 63/65) licenses required.
- California Life Insurance.
The ideal candidate has a combination of education and experience equivalent to a bachelor's degree in business administration, finance, or a closely related field, with a minimum of eight years of experience in financial services, including investments and insurance.
Compensation: Base starting range: $141,979 to $167,039 annually + Commission
Our base salary starting range is based on scope and responsibilities of the position, candidate's work experience, education/training, key skills, and internal peer equity. We offer a competitive total rewards package including a wide range of medical, dental, vision, financial, and other benefits.
Redwood Credit Union offers a robust benefits package to our eligible employees including:
• Competitive medical, dental, and vision insurance, mental health offerings
• Employee performance incentive plan
• Salary Advancement– Merit increase based on performance
• 401(k) program with employer match
• Time Off- Competitive PTO accrual plus 11 paid company holidays and your birthday off!
RCU Discounts and Perks:
• RCU employees are eligible for a .75% discount off RCU standard collateral auto loans
• RCU employees are eligible for a 1% discount on all recreational or boat loan products
• 2% discount off Visas and LOC Loans through RCU
• 0% interest loan to support employees with various immigration related expenses such as visa application fees and relocation costs. Loan amount up to $1,000.
• 0% interest loan to support employees with expenses associated with the naturalization process. Loan amount up to $15,000.
• 0% interest on garment, fitness, or home office equipment loan of up to $500
• 100% financing for employee purchased homes!
Physical Requirements:
• Ability to stand, bend, stoop, sit, walk, twist, and turn.
• Ability to lift up to 15 pounds.
• Ability to use a computer keyboard and calculator.
• Work environment is indoors; majority of the time is spent sitting at a desk.
*Redwood Credit Union is not offering Visa transfers and/or sponsorships for this position.
Internal Team Members: If you are a current Team Member, please apply through the internal careers page located in RCUNET.
We are an Equal Opportunity Employer
Skills Required
- Thorough knowledge of all aspects of Wealth Management offered by financial institutions.
- Thorough knowledge of modern management techniques and practices.
- Thorough knowledge of bank deposit products.
- Current knowledge of Federal and State investment laws, rules, and regulations.
- Knowledge of national and local economic and competitive trends and conditions.
- Strong negotiation and sales leadership skills.
- Ability to comply with all terms of RCU and CFS manuals and policies.
- Proficiency with personal computer; word processing, spreadsheet and presentation software; Intranet/Internet access (e.g., Microsoft Office).
- Ability to lead, motivate, supervise, recruit, select, train, coach, evaluate and develop staff.
- Ability to analyze problems and opportunities, plan and implement goals and work plans.
- Ability to establish and maintain effective working relationships with regulators, members, attorneys, vendors, and internal teams.
- Ability to communicate effectively both verbally and in writing.
- Ability to travel 50% of the time and travel regularly to branches and departments.
- FINRA Series 7 license required.
- FINRA Series 24 (or 9/10) license required.
- FINRA Series 66 (or 63/65) license required.
- California Life Insurance license required.
- Combination of education and experience equivalent to a bachelor's degree in business administration, finance, or closely related field.
- Minimum of eight years of experience in financial services, including investments and insurance.
- Ability to lift up to 15 pounds and perform desk-based physical tasks (stand, bend, stoop, sit, walk, twist).
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The Company
What We Do
Redwood Credit Union is a full-service financial cooperative, assisting consumers and small business owners with achieving their financial goals and dreams since 1950. We’re a financial cooperative that truly cares about the financial goals and dreams of those who do business with us. With a wide variety of products and services designed to meet our Members’ financial needs, there’s something for everyone. And each Member actually owns part of the Credit Union and has a voice in what we do and how we do it. An excellent place to work, RCU was recently recognized by Forbes as one of “America’s Best Small Employers 2023.” And for 17 years running, we’ve been awarded Best Places to Work by the North Bay Business Journal. We continue today to build upon a solid philosophical and business foundation—treating Members with respect and personal care while offering unbeatable value. Federally insured by NCUA. Equal housing lender. *** Non-deposit investment products and services are offered through CUSO Financial Services, L.P. (“CFS”), a registered broker-dealer (Member FINRA www.finra.org /SIPC www.sipc.org ) and SEC Registered Investment Advisor. Products offered through CFS: are not NCUA/NCUSIF or otherwise federally insured, are not guarantees or obligations of the credit union, and may involve investment risk including possible loss of principal. Investment Representatives are registered through CFS. Redwood Credit Union has contracted with CFS to make non-deposit investment products and services available to credit union members. Investment representatives at Redwood Credit Union are licensed to transact securities business in CA. For more information concerning CFS or its representative(s) associated with this site, please review FINRA Broker Check by accessing the following link and typing in the firm / representative information in the search field. http://brokercheck.finra.org/Search/Search.aspx
