The Role
Designs intuitive, engaging UX and UI experiences for Wattpad’s mobile and web products. Leads design from discovery through delivery, partnering with product managers, engineers, researchers, and cross-functional teams. Creates user flows, interaction models, wireframes, prototypes, and high-fidelity designs informed by research, usability testing, and data. Contributes to an accessible, scalable design system while balancing user needs, technical constraints, and business goals.
Summary Generated by Built In
Wattpad’s vision is to entertain and connect the world through stories. A leading global webnovel platform, Wattpad has democratized storytelling for a new generation of diverse Gen Z writers and their fans. Wattpad is part of WEBTOON Entertainment’s IP & Creator Ecosystem, where approximately 155 million monthly active users discover incredible stories in multiple formats. Come build the future of entertainment and storytelling with our global team, and write your next chapter with us!
Wattpad is part of the WEBTOON Entertainment family of brands, home to some of the world's largest storytelling platforms. With approximately 155 million monthly active users, WEBTOON Entertainment’s IP & Creator Ecosystem of aligned brands and platforms include WEBTOON, Wattpad--the world’s leading webnovel platform--WEBTOON Productions, Studio N, Studio LICO, WEBTOON Unscrolled, LINE MANGA, and eBookJapan, among others. To read more about our family of Brands, check out our website here.
Wattpad follows a hybrid work model, with employees working from our vibrant downtown Toronto office 3x per week.
We are looking for a Product Experience Designer who is passionate about creating intuitive, engaging, and emotionally resonant user experiences. In this role, you will design experiences that help users find the right stories, enjoy them deeply, and stay in flow longer.
You will partner closely with Product Managers, Engineers, and cross-functional teams to shape problems, explore solutions, and deliver experiences that balance user goals, motivations, and business outcomes. This is a role for a designer who enjoys both discovery and execution and who sees design as a way to create clarity, momentum, and value.
What You’ll Do:
- Lead the UX and UI design process from discovery through delivery for features and experiences across mobile and web
- Partner with Product Managers to frame problems, define success, and explore alternative approaches
- Design intuitive flows, interaction models, and visual solutions that drive meaningful user action
- Identify customer problems and translate insights into clear experience opportunities
- Use research, usability testing, and data analysis to inform and evolve your designs
- Evaluate tradeoffs between user value, technical constraints, and business goals
- Develop wireframes, user flows, prototypes, and high fidelity designs using tools like Figma
- Design for mobile and web platforms, including iOS, Android, and responsive web
- Ensure designs meet standards for usability, accessibility, and inclusive experience Iterate based on feedback, testing, and learning
- Contribute to and evolve Wattpad's design system to ensure scalable, accessible, and consistent experiences
- Collaborate with cross-functional partners, including content, trust and safety, and ads and engineering to align on technical feasibility and implementation details
- Grow as a designer by staying curious about UX trends, user behavior, seeking feedback, and contributing to shared learnings within the design team
Required Qualifications:
- Minimum of 3+ years of experience designing digital products across mobile and web
- Strong UX fundamentals including interaction design, information architecture, and visual design
- Ability to think holistically about user journeys and systems
- Comfort partnering closely with product and engineering throughout the product lifecycle
- Experience using research and data to inform design decisions
- Passion for creating experiences that are not only usable, but delightful and engaging
Nice To Haves:
- Passion for storytelling, reading, and writing
- Familiarity with Wattpad, WEBTOON, fanfiction communities, or creator platforms
- An appreciation for fandom culture, online communities, and the ways readers and writers connect around stories
What we offer (For Full-Time Only):
* Career development; we believe in mentorship and investing in your learning, supporting you to achieve your goals
* Top industry health benefits, including vision and dental
Your own health/wellness account to spend each year
* RRSP Contributions (Canada), 401K Contributions (USA)
* Generous vacation and Maternity/Parental leave top-up program
* Corporate discount for gym memberships for you and your family
* Work from almost anywhere in the world for part of the year
* Winter break shutdown and a whole lot more!
Wattpad is conducting all interviews in a distributed manner using applicable third party software where needed and using visual interface tools such as Google Meet and Zoom.
About Wattpad
Who are we? Entrepreneurs and Do-ers. Our vision is to entertain and connect the world through stories, and our mission is to use the power of community and technology to unleash the full potential of stories to the world.
What does that mean? We are visionaries, community builders, passionate problem solvers, storytellers, coffee snobs (tea drinkers, too!), curious by nature, and culturally diverse.
What are we obsessed with? Our users. Solving complex problems and maximizing flow. Learning constantly. Building the next great storytelling product. Finding the greatest stories ever told. Dogs (and cats), coffee, and good snacks.
How do we work? Autonomously, collaboratively, respectfully. Balancing with work, family, and play...and all while having a great time.
Unlock the best of both worlds with a role that keeps you connected! Wattpad has a hybrid work model, where employees enjoy the flexibility to connect with colleagues and collaborate on exciting projects in person, as well as the time and space to for productive work from home. This is your opportunity to be a part of our thriving workplace culture.
Wattpad encourages candidates to apply as long as they are authorized to work in Canada (excluding Quebec) as a precondition of employment. We are not able to sponsor applicants for work permits.
Culture and Diversity
Wattpad is an equal opportunity employer. We do not discriminate. Period.
Wattpad welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process. We have taken a leadership position on creating a culture and an organization that truly values diversity. We are committed to fostering a global team that reflects the diversity of the Wattpad community. At Wattpad, we believe cultural fit doesn’t mean culturally identical, and diversity of thought helps us to challenge one another to think big and think differently. We consider employment applicants without regard to age, race, colour, national origin, citizenship, religion, creed, sex, sexual orientation, veteran status, marital status, disability status or any other protected status.
If you have any special needs or accessibility requirements, please let us know. We will do our utmost to accommodate, in accordance with applicable local legislation.
Don’t meet all the requirements? Studies show women and people of colour are less likely to apply to jobs if they do not meet all the qualifications. Therefore, in an effort to build a more diverse workplace, we encourage you to apply anyways. You might actually be the right person or you may be a good fit for a number of other openings we currently have.
#Wattpad
Skills Required
- 3+ years of experience designing digital products across mobile and web
- Strong UX fundamentals, including interaction design, information architecture, and visual design
- Ability to think holistically about user journeys and systems
- Comfort partnering closely with product and engineering throughout the product lifecycle
- Experience using research and data to inform design decisions
- Passion for creating usable, delightful, and engaging experiences
- Passion for storytelling, reading, and writing
- Familiarity with Wattpad, WEBTOON, fanfiction communities, or creator platforms
- Appreciation for fandom culture, online communities, and reader-writer connections
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The Company
What We Do
Wattpad. Where Stories Live. Wattpad’s vision is to entertain and connect the world through stories. The global multi-platform entertainment company uses the power of community and technology to enable the creation and distribution of content across a variety of formats. Its flagship app, Wattpad, is home to a community of more than 90 million people who spend over 23 billion minutes a month engaged in original stories. Tap by Wattpad, the company’s second storytelling product, offers short, chat-based stories in over a dozen languages. Wattpad Studios co-produces stories for film, television, digital and print, together with industry partners. Wattpad Brand Partnerships offers a full suite of advertising products to help brands build deep engagement with Gen Z consumers. The company is proudly based in Toronto, Canada.
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