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We’re seeking a VP, Strategy with a strong advertising background who can combine top-notch strategic thinking with a collaborative spirit—no big egos here!
In this role, you’ll lead our strategic efforts and work closely with creative teams to craft impactful campaigns. You'll have the exciting opportunity to work for powerhouse brands and build lasting client relationships alongside top Canadian and global talent, helping to shape the future of the industry!
We are Edelman, a communications firm that breaks industry stereotypes! If you're tired of working in advertising and want more interesting problems to solve —come join us!
Key Responsibilities:
- Lead the Strategy: Develop smart comms and brand strategies that tackle the real issues behind business challenges and use communication to deliver results that truly matter.
- Support Creative Teams: Collaborate with creative teams to shape and guide standout ideas that make an impact. Ensure that all ideas and plans stay focused.
- Guide Cross-functional Teams: Collaborate with different specialties—creative, account, production, PR, strategy, and analytics—to turn data and insights into strategies that drive success
- Drive Results: Monitor campaign performance and make necessary adjustments to ensure they build brand value and consistently deliver strong results.
Qualifications:
- 12+ years of experience in a strategy role at an advertising agency and/or PR firm.
- Experience leading teams across different specialties and building strong client relationships.
- Diverse portfolio and proven experience leading campaigns that make an impact on culture and business outcomes.
- Exceptional understanding of branding and consumer motivations.
- Educational background in a relevant field (psychology, cultural anthropology, or sociology preferred).
- Experience with DE&I and multicultural initiatives is a bonus.
Ideal Traits:
- Humble Leader: You lead with empathy and respect, and always put people first.
- Problem Solver: You love trying new ideas and tackling challenges, and you don’t give up even when things get tough.
- Team Player: You are a self-starter but thrive when working with others, bringing people together to do great work.
- Organizer: You can handle multiple tasks, projects and teams to keep everything moving smoothly.
What We Do
Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead, act with certainty and earn the lasting trust of their stakeholders.
We develop powerful ideas and tell magnetic stories that move at the speed of news, make an immediate impact, transform culture and spark movements.
Since our founding in 1952 by Dan Edelman, we have remained an independent, family-run company. We use our profits to strengthen our business, provide our employees with opportunities to grow, advance our industry, and serve as a responsible citizen of the world. Every day, we strive to live and work by a long-held set of core values: the pursuit of excellence, the freedom to be curious, the courage to do the right thing, and a commitment to improving society.
Edelman is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities
