Vice President of Social Media

Reposted Yesterday
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Nashville, TN
In-Office
Senior level
Digital Media
The Role
Lead the social media vision and strategy for audience growth and engagement, collaborating with teams on innovative storytelling and community building.
Summary Generated by Built In
The Daily Wire is seeking a driven, collaborative professional to join us as Vice President of Social Media. The Vice President of Social Media will lead the strategic vision, development, and execution of our social media strategy across all platforms. This leader will drive audience growth, engagement, and brand awareness by collaborating with podcast talent, production, and marketing teams to craft innovative social storytelling and build vibrant communities around our shows and personalities.

Primary Responsibilities

  • Develop and optimize data-driven social strategies with clear KPIs and dashboards
  • Coach podcast hosts and teams on best practices, content, and branding
  • Manage daily publishing—schedule posts, moderate, and engage audiences
  • Grow audiences through community-building and targeted paid campaigns
  • Oversee creative production across video, design, and editorial teams
  • Lead ideation sessions for innovative, trend-driven social campaigns
  • Analyze metrics and social insights to drive actionable recommendations
  • Collaborate with marketing, content, ad sales, and platform partners
  • Mentor and lead a high-performing social media team
  • Build scalable workflows and content calendars for consistency
  • Support product launches, live events, and brand initiatives

Experience & Requirements

  • 8-10 years of experience in communications, marketing, digital media, or related field, or equivalent experience
  • Visionary leadership and ability to connect social execution to business goals
  • Highly collaborative and politically savvy; able to navigate a matrixed organization
  • Deep understanding of content strategy, short-form video, virality, and cultural trends
  • Data-informed decision-maker who embraces analytics, insights, and optimization
  • Crisis and reputation management experience on social platforms
  • Strategic thinker with the ability to execute in fast-paced, high-growth environments
  • Fluent in brand storytelling and creative development
  • Passion for media, podcasting, politics, or cultural commentary a strong plus
  • Proficient in managing integrations via APIs, webhooks, and tag managers
  • Analytical mindset with experience working with reporting tools (e.g., Looker, Tableau, or Power BI)

To learn more about Daily Wire, please visit the following Daily Wire Facebook and YouTube page links:
Daily Wire
Daily Wire Facebook
Daily Wire YouTube
Daily Wire X
PragerU

Daily Wire provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Please Note: Daily Wire participates in E-Verify and performs background checks on all new hires. We will provide the Social Security Administration (SSA) and if necessary, the Department of Homeland Security (DHS), with information from each new employee’s form I-9 to confirm work authorization. Thank you!
CALIFORNIA APPLICANT PRIVACY NOTICE

Top Skills

APIs
Looker
Power BI
Tableau
Tag Managers
Webhooks
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The Company
HQ: Nashville, TN
143 Employees
Year Founded: 2015

What We Do

Not every company kicks off in a converted garage and expands into one of America’s fastest-growing conservative media outlets for news, opinion, and entertainment - but then again, no other company is the Daily Wire. Built from the ground up by Ben Shapiro and Jeremy Boreing, the Daily Wire started as a side gig and morphed into a political news and commentary powerhouse in just 7 short years. Now, the Daily Wire is producing entertainment content, investigative journalism, multiple chart-topping podcasts, and - you guessed it - some fire memes.

And we’re not stopping there. Our team is constantly moving, innovating and growing. We adapt to any and all obstacles with a team of creative geniuses that are all aligned in creating unparalleled content that provides a voice for facts and for freedom. We don't just echo whatever’s trending - we set trends.

When you join the Daily Wire team, your finger isn’t just on the pulse. From the studios of CANDACE and The Ben Shapiro Show to the newsroom of some of America’s most influential writers, you are the pulse. And if that interests you, we’re all ears.

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