Job Description
Job Description
We are currently seeking highly motivated VP to lead our rapidly growing Search Marketing practice. Key tasks will include team leadership, establishing and maintaining relationships with internal and external clients, developing and administering Search and Digital account strategy, development of POVs for internal / external partners, mentoring of junior staff and championing a test/learn innovation culture.
Main Duties and Responsibilities
40% - Steward and develop practice.
- Engineer and refine best in class SEM practice, inclusive of:
- Technical expertise
- Operational expertise
- Client management responsibilities
- Thought leadership
- Continue to drive organic and new business growth
- Help champion team recruiting and retention efforts
- Maintain a great and robust team culture
20% - Lead key relationship(s) on behalf of Search team.
- Identify and steward key client relationships, where additional leadership is needed
- Develop strong rapport with key technology and design partners
- Champion team agenda with internal stakeholders at Horizon
20% - Drive new business engagements.
- Drive new business from RFP completion, strategy development, prospective client pitch through transition to Horizon management
20% - Team management.
- Manage direct reports to drive optimal output
- Maintain a great and robust team culture
Supervisory Responsibilities
In this position, you will directly manage Directors, Associate Directors, Managers, and Analyst-level team members.
Knowledge and Skills Required
- 10+ years’ experience directly related to Search Engine Marketing (Google, Yahoo!, Bing, etc.) with a focus on direct response campaigns (CPA, CPL, ROI, ROAS.)
- Strong interpersonal and verbal communication skills, as well as the ability to articulate clearly and effectively over the phone, through email, and in writing.
- Excellent organizational skills and the ability to juggle multiple responsibilities.
- Strong command / expertise in managing bid optimization platforms (DART Search, Kenshoo, Marin.)
- Advanced MS Excel fluency required (pivot tables, charts, vlookup, sumifs.)
- Experience in leveraging site analytics programs for SEM analysis / insights (Google Analytics, Omniture, CoreMetrics.)
- Bachelor’s degree
Certificates, licenses and registrations
N/A
Physical Activity and Work Environment
N/A
The statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
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Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
Salary Range
$195,000.00 - $235,000.00
A successful applicant’s actual base salary may vary based upon, but not limited to, skill sets, experience and training, licensure/certifications, and equity. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.
Top Skills
What We Do
Horizon Media is a leader in driving business-based outcomes for marketers. The company was founded in 1989, is headquartered in New York, and has offices in Los Angeles and Toronto. With estimated billings of $8.7 billion and over 2,300 employees, Horizon is the third largest U.S. media agency according to COMvergence data.
Recognized as one of the world’s ten most innovative marketing and advertising companies by Fast Company, Horizon Media has been named Media Agency of the Year by MediaPost, Adweek and AdAge and is known for its highly personal approach to client service. Renowned for its culture, Horizon is also consistently named to all the prestigious annual Best Places to Work lists published by Fortune, Forbes, AdAge, Crain’s New York Business and Los Angeles Business Journal; including “Best Workplaces for Diversity,” “Best Workplaces for Women,” and “Best Workplaces for Millennials” honors.
Bill Koenigsberg, President, CEO and Founder of Horizon Media, has earned almost every industry accolade and, in 2019, garnered the marketing’s highest honor when he was inducted into the American Advertising Federation (AAF) Hall of Fame.
TOGETHER WE'RE BUILDING A PLACE OF BELONGING
At Horizon, diversity, equity and inclusion are pillars of our culture. Numerous studies show that a more diverse workplace benefits everyone in so many ways; employees, organizations and their clients. When people feel that they belong and are included, they become committed and feel empowered to be more innovative. And that is the workforce we strive to have.
We welcome everyone and do not discriminate based on gender, race, religion, sexual orientation, age or disability. We want you to feel welcomed, safe and know that you’re a vital member of our community.
For more information, visit:
www.horizonmedia.com or www.horizonmedia.com/careers.
